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Andrew Haynes

Digital Marketing Leader @ Ascension | Demand Generation | Lifecycle Marketing | Personalization | Martech | Ex Capital One & Marriott

Andrew Haynes is a seasoned digital marketing executive with over 20 years of experience, currently serving as Vice President, Demand Marketing at Ascension.12 He recently started this position, as announced on March 17, 2024.2

Prior to joining Ascension, Andrew held several high-profile roles:

  1. Head of Customer Lifecycle Marketing, Card Partnerships at Capital One (January 2022 - March 2024)
  2. Various leadership positions at Marriott International (2014 - 2022), including:
    • Vice President, Integrated Marketing Experience
    • Senior Director, Co-Brand Credit Card Acquisition Marketing
    • Senior Director, Audience Management and Marketing Orchestration
    • Senior Director, Digital Personalization

Andrew's expertise lies in developing and implementing customer-centric marketing strategies, with a focus on:

  • Customer lifecycle marketing
  • Digital personalization
  • Audience management
  • Omni-channel marketing experiences
  • Credit card partnerships and acquisition

Throughout his career, Andrew has demonstrated a strong ability to drive significant business results, such as developing a $125M customer lifecycle marketing strategy and increasing mobile revenues by 587% at Marriott International.1

His LinkedIn profile showcases his professional journey and highlights his skills in analytics, presentation, and creating compelling industry strategies.1

Related Questions

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Andrew Haynes
Andrew Haynes, photo 1
Andrew Haynes, photo 2
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Location

Washington DC-Baltimore Area