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Andrew Karson

Senior Vice President, Brand Marketing & Solutions at BSE Global

Andrew Karson is the Executive Vice President of Marketing for BSE Global, overseeing Brand Marketing, Integrated Marketing, Content, Creative, Game Presentation, and Brand & Partner Solutions for BSE Global properties.12 He joined BSE Global in 2021, focusing on growing brand affinity and fan engagement across the BSE portfolio of brands.1

In his role, Karson leads the development of brand activations, seasonal campaigns, team uniform launches, and in-game programming for the Brooklyn Nets.1 He is responsible for supporting revenue-generating departments and collaborating on key programming like Nets Unite and Nets Academy.1

Prior to joining BSE Global, Karson spent over 13 years at The Madison Square Garden Company, holding multiple leadership positions across properties including the New York Knicks, New York Rangers, and Madison Square Garden.1 He is a graduate of the University of Michigan with a Bachelor's degree in Sports Management and holds a Master's degree from New York University in Sports Business.1

Related Questions

What are some of Andrew Karson's most notable achievements at BSE Global?
How has Andrew Karson's career evolved since joining BSE Global in 2021?
What specific strategies has Andrew Karson implemented to grow brand affinity for the Brooklyn Nets?
How does Andrew Karson's role at BSE Global differ from his previous positions at The Madison Square Garden Company?
What are some examples of brand activations led by Andrew Karson?
Andrew Karson
Andrew Karson, photo 1
Andrew Karson, photo 2
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Location

New York, New York, United States