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Andy Meikle
Helping rights holders monetise their audience at ZERO cost | Founder & CEO @ Recast | Co-Founder @ Sportlobster
Andy Meikle is the Founder and CEO of Recast, a pioneering tech start-up that launched in 2018. Recast operates as a subscription-free live and on-demand streaming platform, utilizing microtransactions to provide fans with affordable access to sports and entertainment content while ensuring that rights holders and content creators receive compensation for every view. This innovative approach aims to address the challenges of traditional subscription models and the fragmentation of sports broadcasting, which often leaves fans overwhelmed by multiple subscriptions.123
Background and Career
Before establishing Recast, Andy Meikle founded Sportlobster in 2011, a digital sports platform that allowed fans personalized access to sports statistics, news, and predictions. This platform gained millions of users and established partnerships with notable figures and organizations, including Cristiano Ronaldo and the NBA.125 Andy's entrepreneurial journey began earlier with the founding of The Question Company in the UAE, followed by 10 Digital Media Limited.1
Achievements
Under Andy's leadership, Recast has expanded significantly, now operating in over 100 countries with more than 250 active channels featuring various sports and entertainment content providers. The platform has attracted major partners like Manchester City FC and Inter Milan.15 Andy has been recognized for his contributions to the tech and sports industries, receiving accolades such as being named one of "Britain’s brightest entrepreneurs" by entrepreneur.com and being included in the Leaders Under 40 category at the Leaders Sports Awards in 2021.234
Vision for Recast
Andy Meikle's vision for Recast is to democratize content distribution, allowing fans to directly support their favorite creators without the burden of ongoing subscription fees. The platform empowers users to pay only for what they watch through its unique currency system, Cast Credits, which can also be earned through engagement activities.54 As Recast continues to grow, it aims to further innovate within the sports media landscape while expanding into new entertainment sectors.5
Highlights
One bold idea, one major pivot, and a whole new approach to sports media.
This is the Recast journey.
It all started with a simple realisation back in 2018:
The sports media landscape wasn’t working for everyone.
→ Fans lacked affordable access. → Rights holders & content creators struggled to monetise. → Traditional models weren’t cutting it.
I knew there had to be a better way.
That’s why Recast was born.
But honestly... ↳ The journey hasn’t been easy.
• We’ve faced resistance from an industry set in its ways. • We’ve had to prove that fans want more flexible, affordable access. • We’ve had to innovate constantly to stay ahead.
And yet, every challenge has been a lesson, every obstacle an opportunity to refine our approach.
Today, Recast is more than just a platform.
It’s an opportunity to give all rights holders and content creators a fair shot at monetising their content ↳ and to give fans direct, affordable access to the content they love.
In business, as in sports, there are moments that define your journey:
→ Moments when you have to disrupt the status quo → When you have to rethink how things are done → When you must believe in a vision others can't yet see
The question is, are you ready to challenge the norm?
To innovate where others are comfortable?
To create change where others see barriers?
That’s what Recast is all about.
If you’re tired of the old ways, if you believe that sports media can do better, join us on this journey.
Because together, we can reshape the future of sports media.
Struggling to monetise your sports content?
You're not alone.
But nothing will change unless you take action.
Here’s a simple, yet crucial tip that is often overlooked…
Step into the consumers’ shoes!
→ Think about the 15 year old and the 50 year old. → Consider the consumer on a budget and the one with disposable income. → Think of the single individual and the parent with young kids. → The list of variables goes on and on.
Then, ask yourself:
→ Are you catering to all your fans, or are you treating all fans the same? → If you wouldn't use one price for all event tickets, why do you with content?
Billions of fans don’t access content they’re interested in every single day due to subscription fees.
Each craves diverse content formats such as:
→ Storytelling → Behind the Scenes → Event based coverage → Live events → Highlights and near live highlights … and more.
Key points that I encourage all rights holders and creators to think about:
- Are you maximising your content's potential and providing value across formats?
- Are you engaging new, younger audiences effectively?
- Are your solutions user friendly and cost effective?
At Recast, we help you tackle these challenges with:
→ Consumers getting direct access to your content via a universal wallet, turning every view into PPV. → A true D2C approach, enabling content syndication to where your audiences already reside, with instant revenue splits between you and affiliates as determined by you. → Quick setup with no upfront costs, ready in under an hour.
Ready to change the way you distribute and monetise your content?
Book a 30 mins demo with our team of experts - link in my profile.
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Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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