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Angela Schofield
Business Strategy & Development, Product Management & Strategy: Games, AR/VR/XR, Ecosystem Development, M&A, Alliances & Strategic Partnerships
Professional Background
Angela Liao Schofield is a distinguished technology enthusiast and strategic business problem solver with an impressive career spanning various high-impact roles in top-tier organizations. Her professional journey has equipped her with a diverse skill set and a wealth of experience across multiple industries, including software, e-commerce, entertainment, and financial services. Angela has consistently demonstrated her ability to drive cross-functional initiatives from product ideation to execution, solidifying her reputation as a key player in innovation management.
Throughout her dynamic career, Angela has played pivotal roles in the successful launch of prominent consumer products, including the highly popular Xbox One, as well as enterprise products like Mac Office. She has been instrumental in the acquisition and integration processes of notable companies such as Weta Digital, Parsec, and Virtual PC. Additionally, Angela's contributions to the creation of music and video services in seven new global markets highlight her capability to penetrate and thrive in competitive environments.
Angela’s extensive experience in managing over $2 billion in acquisitions and investments speaks to her proficiency in strategic planning and investment strategies. Her role in establishing four joint ventures with key partners further emphasizes her skills in business development and partnership management. Her holistic perspective on innovation and technology, combined with a customer-centric approach, allows her to bring a nuanced understanding of the market and the tools necessary for growth and expansion.
Education and Achievements
Angela Liao Schofield's educational foundation is grounded in excellence, having studied for her Master of Business Administration (MBA) as well as her Bachelor's Degree at the prestigious Massachusetts Institute of Technology (MIT). This rigorous academic background has served her well in navigating the complexities of modern business challenges and technological advancements.
Over the years, Angela has held various prominent positions that showcase her expertise and leadership abilities. As the former Head of M&A and Strategic Deals at Unity, she led initiatives that significantly impacted the company's growth trajectory and strategic direction. In her role as Director of Strategic Partnerships for Platforms, XR, VR, AR, and Cloud at Unity, she was instrumental in forging valuable relationships and alliances that propelled the organization forward.
Prior to her time at Unity, Angela enjoyed a successful tenure at Microsoft in various capacities. She served as the Xbox Global Gaming Strategic Partnerships & Business Development lead, where she expertly navigated the intricacies of the gaming industry and collaborated with key stakeholders. Furthermore, she contributed to the Windows & Devices Group's business development efforts, focusing on groundbreaking technologies like HoloLens and mixed reality.
As a Senior Business Development & Services Strategy Product Manager for Xbox Live at Microsoft, Angela showcased her prowess in product management, lifecycle strategies, and market research. Her role as Lead Program Manager in the TV and Music Business tasked her with nurturing Microsoft’s media relations and expanding its reach within the competitive landscape.
Key Achievements
- Successful Product Launches: Angela has played a key role in launching several market-leading products, including Xbox One and Mac Office, that have transformed user experiences and set industry standards.
- Strategic Acquisitions: She has managed over $2 billion in acquisitions and investments, strategically acquiring companies to bolster her organization’s capabilities and market position, ensuring sustained growth and innovation.
- Establishment of Joint Ventures: Angela has successfully established four significant joint ventures, facilitating collaboration and innovation among diverse stakeholders.
- Global Market Expansion: Her work in creating music and video services in seven new global markets is a testament to her ability to operate at a global scale and drive international business development.
- Cross-Functional Leadership: With her experience in leading high-performing, diverse, and inclusive teams, Angela has mentored and nurtured talent across various functions within her organizations.
Angela Liao Schofield combines her extensive background in technology with a passion for innovation and customer-centric solutions. She is enthusiastic about using her expertise to empower content creators worldwide, especially those focusing on rich, interactive experiences in 2D, 3D, VR, AR, and XR technologies. With a relentless growth mentality, a sense of humor, and a keen understanding of market dynamics, Angela continues to make significant contributions to the tech industry while inspiring those around her.
