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Angie Huang

Business Development, Marketing and Communications, Digital Marketing, , Digitalisation Evangelist

Professional Background

Angie Huang is a distinguished marketing and communications professional with nearly two decades of extensive experience in both Business to Consumer (B2C) and Business to Business (B2B) sectors. Her journey began as a sales specialist, where she honed her skills for the first five years of her career. This solid foundation laid the groundwork for her successful transition into marketing roles across diverse industries, including education, print, and information technology.

For five years, Angie served as the Regional Communications Lead for the Asia Pacific and Southeast Asia markets, where she developed a robust understanding of regional market dynamics and communication strategies. Currently, she is leveraging her expertise in a local marketing and business development role, where her primary focus is to drive digitization adoption among small and medium enterprises (SMEs). This role allows her to make a significant impact on the growth and development of SMEs, helping them navigate the digital landscape effectively.

Angie's exceptional capabilities extend to leading and activating cross-region and local branding and marketing campaigns, particularly in the SME sector. With a comprehensive skill set in event management, e-commerce, and integrated marketing (encompassing both digital and non-digital strategies), she is adept at crafting effective marketing strategies that resonate with target audiences. Her proficiency in both English and Mandarin complements her ability to communicate effectively with diverse stakeholders, enhancing engagement in her marketing initiatives.

Education and Achievements

Angie holds a Master of Mass Communication from Nanyang Technological University, where she focused on Mass Communication and Media Studies. She has further bolstered her skills by earning a Professional Certificate in Digital Marketing from Singapore Management University. Additionally, she completed a Graduate Certificate in Communication from the same institution, highlighting her continuous commitment to education and professional development.

Her foundational education includes a Bachelor of Business Administration (B.B.A.) with a specialization in Marketing from RMIT University and a Diploma in Business Studies from Ngee Ann Polytechnic. These educational milestones not only equipped her with essential marketing principles but also refined her business acumen, enabling her to navigate complex marketing landscapes successfully.

Angie is also a Certified Project Management Professional (PMP) since 2012, a credential that showcases her ability to manage and lead projects effectively – a crucial skill in the fast-evolving marketing field.

Achievements

Throughout her impressive career, Angie has held several key positions that underscore her expertise and contributions to the marketing field. As the Senior Manager of Strategic Outreach at the National Supercomputing Centre (NSCC) Singapore, she played a pivotal role in advancing outreach initiatives and engaging with various stakeholders to foster collaboration and drive innovation.

Previously, in her role as Business Development Manager for the SME market at Singtel, Angie was instrumental in developing strategies to support SMEs in adopting digital solutions. Her strategic insights and hands-on approach to business development significantly influenced the success of various marketing initiatives aimed at this vital sector.

Her tenure at Kodak as a Marcom and Programme Manager saw her managing multiple projects with efficiency and creativity, contributing to the brand’s strong market presence. Similarly, her time as a Senior Marcom Executive at Epson involved developing and executing communication strategies that enhanced brand visibility across the region.

Moreover, Angie began her impressive career as a Sales Manager at Orchard Parade Hotel, where she cultivated essential sales and marketing skills that contributed to her subsequent success in various marketing roles. Her dedication and passion for marketing have continually fueled her drive for excellence and innovation.

Angie Huang embodies the spirit of a true marketing professional, combining her extensive experience, academic credentials, and a deep understanding of market trends. As she continues her journey in the marketing and communications field, she demonstrates a strong commitment to supporting SMEs and fostering business growth through digital transformation.

Related Questions

How did Angie Huang develop her expertise in digital marketing?
What strategies has Angie Huang utilized to drive digitization adoption among SMEs?
In what ways has Angie's experience as a Sales Manager influenced her marketing approach?
What challenges has Angie Huang faced in her transition from sales to marketing roles?
How does Angie Huang leverage her bilingual skills in her marketing communications?
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Location

Singapore