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Angshuman Bhattacharya

Founder at SIBIA Analytics and Consulting Services PL

Professional Background

Angshuman Bhattacharya is a distinguished entrepreneur with nearly two decades of experience in the realms of data science and machine learning. Renowned for his pioneering work in machine learning-driven business problem-solving, he has been instrumental in consulting for Fortune 500 companies as well as leading enterprises across India and the broader Asia-Pacific region. As both an entrepreneur and an intrapreneur, he has successfully assembled highly skilled solution and delivery teams within various organizations, showcasing his ability to drive innovation and foster talent.

His expertise lies primarily in marketing analytics, with a profound focus on sectors such as consumer packaged goods (CPG), fast-moving consumer goods (FMCG), retail, and banking industries. Angshuman has also garnered extensive experience in credit risk management, particularly in banking institutions, where he has effectively utilized analytics to enhance operational efficiency and product development. His career trajectory has been marked by significant achievements in analytics product development, project delivery, and client consulting, which make him a sought-after expert in the industry.

Education and Achievements

Angshuman holds a Master of Arts in Economics from Jadavpur University, establishing a solid academic foundation that complements his practical skills in analytics and data science. This educational background has equipped him with a robust understanding of economic principles, which he applies to various areas of customer and demand analytics through advanced statistical methods and econometric modeling.

His work has resulted in notable contributions to marketing science and consumer behavior research, further solidifying his reputation as a thought leader in these fields. Angshuman is particularly skilled in advanced statistical analysis and has extensive knowledge of syndicated retail sales data, point of sale (POS) data, and panel data across various global markets, including the United States, Europe, and India.

Notable Contributions

As the Founder and CEO of SIBIA Analytics and Consulting Services PL, Angshuman has paved new paths in the analytics landscape, particularly focusing on providing low-cost smart decision tools for businesses. He is an enthusiastic advocate for open-source solutions within the data science and machine learning domains, enabling clients to leverage cost-effective options without compromising on quality.

Before establishing SIBIA, he held several prominent positions in well-regarded organizations. As a Lead Consultant at Wipro Technologies, he played a crucial role in shaping data-driven strategies and solutions for diverse clients. His tenure as Deputy General Manager at Cognizant Technology Solutions further broadened his experience, allowing him to manage large-scale projects while driving analytics initiatives within leading companies.

His prior roles at Information Resources Inc. GAC - Symphony Services have seen him contribute significantly as a Lead Consultant in R&D services, promoting innovative methodologies in marketing analytics. At Symphony Marketing Solutions, he showcased his ability to drive consumer insights and market analytics effectively, while his initial years as a Business Analyst at AXA Business Services laid the groundwork for his career in data-driven decision-making. Additionally, Angshuman's earlier role as an Assistant Editor for Online at the Economic and Political Weekly reflects his analytical writing skills and commitment to disseminating knowledge in the field.

Specialties and Skills

Angshuman's extensive skill set spans various specialties in analytics, including:

  • Customer Analytics: Focusing on loyalty and brand choice modeling, he has been instrumental in helping clients understand consumer preferences and behaviors.
  • Demand Analytics: His work includes the development of marketing mix models, assortment planning, and market share models to optimize product and marketing strategies.
  • Advanced Statistical/Econometric Modeling: Angshuman brings advanced knowledge in a variety of econometric techniques, including Hierarchical Linear Models, Bayesian Shrinkage, Generalized Linear Models (GLM), Logistic Regression, Multinomial Logit, and Simultaneous Equations Systems, which empowers businesses to derive impactful insights from their data.

His commitment to innovative analytics continues to drive success for both his clients and his organization.

In summary, Angshuman Bhattacharya's passion for data science, his undaunted entrepreneurial spirit, and his strategic mindset have firmly established him as a leading figure in providing analytical solutions to complex business challenges across a multitude of industries.

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Angshuman Bhattacharya's Professional Summary

Highlights

AIMinds Kolkata Is The Place For AI, ML and Data Science Enthusiasts To Be On 11 May 2019 - Analytics India Magazine

Related Questions

How did Angshuman Bhattacharya become a pioneer in the machine learning driven business problem-solving for SMBs?
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What are some of the most significant analytics product developments that Angshuman Bhattacharya has overseen during his career?
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In what capacity has Angshuman Bhattacharya supported the use of open-source solutions in the data science domain?
What role did Angshuman Bhattacharya's education at Jadavpur University play in shaping his analytics career?
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Angshuman Bhattacharya
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Location

Kolkata, West Bengal, India