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Anieke Lamers

*Helping global families to bond* Social entrepreneur (ex-VC) & startup coach

Anieke Lamers is the co-founder and former CEO of Peekabond, an Amsterdam-based startup founded in 2020.12 Peekabond is an ethical social mobile platform that helps global families build deep bonds with their loved ones at a distance, particularly focusing on connecting young children with family members who live far away.3

Before founding Peekabond, Anieke had a background in finance and venture capital. She worked as an Investment Manager at Rubio Impact Ventures and as an investment advisor at RTL Ventures.4 Her experience in the venture capital world gave her insights into the challenges faced by startups, particularly those led by women.1

Anieke's motivation to start Peekabond came from her personal experience of trying to maintain connections with her young nieces who lived far away.1 She conducted research that validated the importance of strong familial bonds in young children for developing resilience later in life.1

Currently, Anieke has moved on from her role as CEO of Peekabond and is now working as a Venture Partner at Borski Fund.4 She is also involved in various other roles, including being The VC Coach and a facilitator for founder retreats.4

Anieke is known for her advocacy for women in entrepreneurship and her efforts to support underrepresented founders.1 She has been featured in various startup spotlights and interviews, sharing her experiences and advice for other entrepreneurs.13

Highlights

Jun 11 · linkedin

Stories are important to preserve our cultural heritage.

Intergenerational connections can be hard, and culture is fading fast, and especially in the UAE people are very conscious about this.

We can preserve our culture by retelling stories.

Instead of letting our kids watch youtube, Let's encourage our kids to ask our elderly about what life was like when they were young.

We learned that when prompted the right way, kids do engage with elderly, and with their heritage.

So let's sherish our stories and share them.

After months of collaboration, we just finished our presentation for the WED Movement ECD for our project called Hikayatna, meaning "our stories" in Arab. An audio archive to discover, capture and save your personal family stories (and similar to Tell ).

I'm so grateful to work so closely together with Reem Al Mansoori , Dr. Hanane and Sherina Nasser AlSowaidi , and thank the team at Strategy& Luca Giannetti Melissa Rizk and Dina Yassine , as well as the Abu Dhabi Early Childhood Authority team Jonathan Steingiesser & Chris Clark for being an extension of our team. And Reeva Bains for being our liaison and Kim A. Page as our pitch perfect cheerleader alongside many more!

Last but not least: thank you Cecilia Vaca Jones who is like a mentor and inspiration to me personally and for encouraging me to collab in the first place on this impactful initiative.

Mar 30 · linkedin

I could make this post about the importance of:

  1. Sleep and taking rest in the weekend ✅
  2. Excel sheet skills running a business ✅
  3. Office humor ✅

But lets be honest, this is just about me loving dad jokes and this made me giggle so wanted to share.

Happy weekend y'all.

#dadjokes #financenerd #weekend #sleep #Icansleepfor10hoursstraight

Related Questions

What inspired Anieke Lamers to start Peekabond?
How did Anieke's experience in venture capital influence her entrepreneurial journey?
What challenges did Anieke face when pitching Peekabond to investors?
How does Peekabond's platform enhance family connections?
What are some unique features of Peekabond compared to its competitors?
Anieke Lamers
Anieke Lamers, photo 1
Anieke Lamers, photo 2
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Location

Amsterdam, North Holland, Netherlands