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Anna Hensel

Retail Reporter at Digiday

Anna Hensel is currently the Executive Editor at Modern Retail, a publication owned by Digiday Media.13 She has been with Modern Retail since its launch in 2019, starting as a founding reporter and progressing through various roles.12

Career Progression

  • Executive Editor (February 2025 - Present)34
  • Managing Editor (March 2021 - February 2025)1
  • Reporter (February 2019 - March 2021)1

Professional Background

Before joining Modern Retail, Anna worked as:

  • Lead reporter for VentureBeat's Heartland Tech section (July 2017 - February 2019)1
  • Assistant Editor for Inc. Magazine's Innovate section (May 2016 - July 2017)1
  • Freelance writer and researcher (October 2014 - June 2015)1

Education

  • Bachelor's Degree in Journalism with a minor in German from Creighton University (2011 - 2015)1
  • Studied Cross-Cultural Communication at the Danish Institute for Study Abroad (2013)1

Expertise

Anna specializes in covering the reinvention of the retail industry, with a focus on startups, DTC brands, and retail innovation.24 She is known for sourcing scoops, writing thoughtful analysis, and setting the tone for Modern Retail's coverage of industry news and trends.2

Additional Roles

As part of her executive editor position, Anna co-hosts Modern Retail's podcasts and regularly conducts calls with industry professionals.34

Highlights

Feb 14 · talkingbiznews.com
Modern Retail promotes Hensel to executive editor - Talking Biz News
Feb 4 · modernretail.co
Anna Hensel, Author at Modern Retail
Anna Hensel, Author at Modern Retail
Sep 18 · twitter

I have something I need to admit: I've become addicted to one of LinkedIn's games

Mar 29 · modernretail.co
Modern Retail promotes Anna Hensel to startups editor
Modern Retail promotes Anna Hensel to startups editor
Jun 30 · Digiday
Retail brands rush to cover abortion care, but not all of their workers may be covered - Digiday
Jun 28 · digiday.com
Anna Hensel, Author at Digiday
Anna Hensel, Author at Digiday
Sep 10 · Digiday
As retailers hope for big holiday seasons, hiring remains a challenge - Digiday

Related Questions

What are some of Anna Hensel's most notable articles at Modern Retail?
How has Anna Hensel's career evolved since she started at Digiday?
What are the main topics Anna Hensel covers as a retail reporter?
How does Anna Hensel's background in journalism influence her reporting style?
What are some of the key trends Anna Hensel has identified in the retail industry?
Anna Hensel
Anna Hensel, photo 1
Anna Hensel, photo 2
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Location

New York, New York