Sign In

Annabelle Hackney

Growth Strategy Consultant | 🚀 I help scrappy start-ups build effective growth marketing programs from scratch to scale.

Annabelle Hackney is a versatile professional with experience in various roles like Growth Marketing Consultant, Product Marketing Manager, Product Manager, and Marketing Specialist.

Her unique approach combines growth marketing with a product management mindset, emphasizing market research, user discovery, and consumer funnel analysis to expedite growth.

Annabelle delves deep into defining problems, understanding markets, competitors, and customer needs to tailor effective solutions.

With a Bachelor of Arts in Communication and Media Studies from the University of Pennsylvania, Annabelle has honed her skills through diverse positions in companies like Stanza, OpenTable, and the Annenberg Center for the Performing Arts.

Passionate about helping founders realize their visions, Annabelle offers expertise in marketing, product development, and growth strategy to drive success.

To connect with Annabelle for growth marketing consultation and optimization of consumer funnels, appointments can be scheduled via her Calendly link.

Highlights

Aug 2 · linkedin

Life update: I’ve decided to make Growth Marketing Consulting my full time job! I’ve done a lot of different things in my career - product management, marketing, events - but my through line is that I’ve always had an affinity for driving growth in scrappy environments.

This is why I’m launching my own company focusing on helping scrappy start-ups take their growth marketing from scratch to scale.

I’ve been hesitant to write this post as I have been hyper focused on getting it ‘right.’ The positioning, the branding, the differentiation.

However, I recently realized I’ve been doing exactly what I tell my clients not to - waiting (read: procrastinating) until my product (in this case website) felt perfect before testing into the market.

If you or anyone you know is looking to take your marketing from 0 —> 1, optimize your consumer funnel or start running more growth experiments faster, message me. I’d love to chat!

Here goes something 💫

Website:

Annabelle Hackney
Add to my network

Location

Austin, Texas, United States