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Anshul Sharma

Principal Experience Strategist at EquipmentShare

Anshul Sharma is currently the Principal Experience Strategist at EquipmentShare, a position he has held since October 2023.1 Here are some key details about his professional background:

Education and Career Highlights

Anshul holds a degree from UCLA Anderson School of Management.1 His career has spanned several prominent companies and roles:

  • EquipmentShare: Principal Experience Strategist (October 2023 - Present)1
  • MetaLab: Director of Product Strategy (December 2022 - October 2023)1
  • Instagram: Product Marketing Manager for Creator and Business Algorithm (September 2021 - November 2022)1
  • frog: Strategy Director (April 2020 - September 2021) and earlier roles1
  • Accenture: Strategy Senior Analyst (September 2012 - August 2015)1

Skills and Expertise

Anshul combines innovation techniques with business strategy to uncover insights.1 His experience includes:

  • Product and go-to-market strategy development
  • Managing cross-functional teams
  • Research and synthesis of user insights
  • Innovation and business strategy, particularly in mobility and transportation
  • Customer experience strategy
  • Design thinking and scenario planning

Notable Achievements

  • At Instagram, he defined product and go-to-market strategies for content distribution and led machine learning teams.1
  • At frog, he worked on innovation and business strategy for a top 3 automotive OEM.1
  • At Accenture, he developed technology strategies for major banks and airlines, leading to significant improvements and follow-on work.1

Anshul's diverse experience across technology, strategy, and innovation positions him as a versatile professional in the field of experience strategy.

Highlights

Jul 29 · linkedin

My buddy Jack Kuveke has quite a hilarious take on delivering VC news in his Jabroni Capital newsletter. If you have a sense of humor and are interested in the headlines, take a look and subscribe!

Sep 27 · linkedin

Launching a digital product in this landscape can feel a bit like being a survivalist; how and where do you spend your limited resources to make the most impact? Where should you even start?

First you have to have a solid Plan of Attack. Based on learnings from over 40 industry leaders and launching over 300 of our own products, we recommend spending roughly 30% of your time and resources on defining the product, 60% for iterative design and development, and 10% on a robust GTM strategy.

Agree? Disagree? Let me know! And be sure to read about this and more in MetaLab's Product Survival Toolkit to learn how to win in a market that constantly demands more for less.

Related Questions

What are Anshul Sharma's main responsibilities at EquipmentShare?
How did Anshul Sharma transition from software engineering to product strategy?
What projects has Anshul Sharma led at MetaLab?
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How did Anshul Sharma's role at frog impact the automotive industry?
Anshul Sharma
Anshul Sharma, photo 1
Anshul Sharma, photo 2
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Experience

Principal Experience Strategist at EquipmentShare since October 2023
Director Product Strategy at MetaLab, Product Marketing Manager at Instagram, various roles at frog, Senior Strategist at Accenture

Education

MBA from UCLA Anderson School of Management (2015 - 2017), BS in Mechanical Engineering from The University of Texas at Austin (2008 - 2012), Study Abroad in Sustainable Energy Engineering at KTH Roya

Location

Los Angeles, California, United States