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Anuneha Mewawalla
Corporate Communications Leader at Fortune 500 and High-Growth Companies - Strategic Advisor to CEOs - Digital - Cloud - Technology - Innovation - Future of Work
Professional Background
Anuneha Mewawalla's career is a testament to the transformative power of communication in the corporate landscape. Her journey began as an international TV news anchor, where she honed her storytelling skills and gained invaluable experience in broadcasting. This foundation in communications paved the way for her current mission: to help organizations capture mindshare and evolve mindsets through targeted and effective storytelling.
As a communications leader, Anuneha has a distinguished track record across various facets of corporate communications. Her expertise encompasses brand and reputation management, thought leadership positioning, media relations, executive and internal communications, organizational transformation, merger and acquisition (M&A) communications, change management communications, and social and digital strategy. Through her work, she has consistently demonstrated her desire to elevate the narrative and foster stronger connections between companies and their stakeholders.
Anuneha is recognized as a trusted thought partner to Group CEOs, CTOs, CMOs, and other C-Suite executives. She has successfully designed and implemented comprehensive communication strategies that align with the strategic objectives of Fortune 500 companies and high-growth enterprises backed by prominent investors such as Google, Goldman Sachs, and NEA. Her dual experience in both in-house roles and agency settings allows her to manage a wide range of communications challenges effectively, whether initiated proactively or in response to unexpected issues.
Anuneha's experience transcends traditional communication roles; she is a champion of corporate events, having led brand positioning, content, and messaging strategies for numerous significant occasions, including high-profile live and virtual events targeted at C-Suite leaders, and Accenture's participation at the World Economic Forum. She possesses the unique ability to forge strong cross-functional relationships and guide teams comprised of full-time employees, PR firms, creative agencies, and contractors.
Education and Achievements
Anuneha Mewawalla's academic background is as impressive as her professional experience. She holds a Master of Arts degree from San Francisco State University and has also pursued studies at the prestigious Xavier Institute of Communications. Her undergraduate journey began with a Bachelor of Arts from Delhi University, further enriched by enhanced communication skills through her studies at Northwestern University.
Anuneha’s accomplishments have not gone unnoticed in the industry. She has been awarded numerous accolades for her contributions to communications, receiving honors from organizations such as American Women in Radio and Television and the Asian American Journalists Association. Her performance has been celebrated by senior leadership, earning awards that reflect her commitment and effectiveness, including “Leading the Way,”
Passion for Customers,
and “Making a Difference.”
Areas of Expertise
A recognized leader in various domains, Anuneha specializes in several key areas within the communication landscape. Her primary areas of expertise include:
- Communications and Brand Strategy: Development and execution of strategic communications plans that bolster brand identity and reputation.
- C-Suite Communications/Executive Communications: Crafting tailored messaging for top executives to enhance their leadership narrative and connect with stakeholders.
- Messaging and Brand Narrative Development: Designing compelling narratives that resonate with target audiences and reinforce brand values.
- Reputation Management: Proactively managing brand perception and reputation in the media and among stakeholders.
- Internal Communications: Strengthening employee engagement through effective internal messaging and communication strategies.
- Organization Transformation/M&A Communications: Guiding companies through significant changes with clear, strategic communication during transformational processes and mergers.
- Creative Strategy: Leveraging creativity in communication campaigns to lead impactful storytelling and engagement.
- Measurement: Implementing mechanisms to assess the effectiveness of communications and make informed adjustments.
- Tech4Good/Social Impact Programs: Engaging with programs that leverage technology for positive social impact.
- Diversity, Equity, and Inclusion: Advocating for diversity within organizational communications and ensuring all voices are represented.
- Talent Management: Nurturing and managing high-performing, diverse communication teams to drive effective outcomes.
Anuneha also focuses on the importance of creative strategies to navigate today’s complex communication challenges. She believes that true impact is made when organizations advocate for social good through strategic initiatives, aligning their corporate goals with the needs of their community and stakeholders. Her background in media has imbued her with a distinctive viewpoint on storytelling that builds empathy and drives engagement within organizations and beyond.
Achievements
Throughout her career, Anuneha has led significant initiatives and achieved remarkable milestones that underscore her expertise and impact in the communications field. Some of her notable achievements include:
- Successfully managing the communications strategy for high-stakes events aimed at C-Suite executives, driving engagement and thought leadership within the industry.
- Playing a pivotal role during M&A processes through strategic communications that facilitate seamless transitions and clear messaging.
- Receiving accolades for leadership from prestigious organizations that recognize her contributions and commitment to excellence in communication.
- Establishing herself as a key thought leader in the field of corporate communications, contributing insights and strategies to advance the practice within organizations.
Anuneha Mewawalla's dedication to helping organizations refine their narrative and communicate strategically positions her as a valuable asset in today’s rapidly evolving corporate environment. Her vast experience, combined with her robust academic background, empowers her to guide organizations toward successful engagement with their audiences. As a pioneer in the field of communications, she continues to inspire change and foster innovation, creating a profound impact on the organizations she works with.
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Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.
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