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Anupma Taneja

Founder at fabulloso.com

Anupma Taneja is the co-founder of fabulloso.com, an e-commerce platform in the apparel and fashion industry.2 She launched the company in January 2012 along with her co-founder Gaurav Taneja.1

Professional Background

Anupma has extensive experience in the apparel and fashion industry, demonstrating a strong skill set that includes:

  • Sales
  • Business Development
  • Marketing Strategy2

Her role as a founder involves leveraging these skills to grow and manage the fabulloso.com platform.

Education

Anupma Taneja holds a Bachelor's degree in Business/Commerce, General from Air Force Bal Bharati School.34

Company Information

fabulloso.com, founded by Anupma and Gaurav Taneja, operates under the parent company SHUKRA PVT. LTD.5 The e-commerce platform focuses on unique and singular products, aiming to differentiate itself in the competitive online retail space.1

Business Approach

As a founder, Anupma likely faces challenges such as:

  • Continuous commoditization of products and pricing pressures
  • Standing out in the crowded e-commerce market

To address these challenges, the company focuses on:

  1. Adding merchant partners who create unique products
  2. Avoiding price wars
  3. Distinguishing itself through various aspects of the business, including technology, design, products, service, and packaging1

Anupma Taneja's LinkedIn profile can be found under the username anupma-taneja-4ab37a46, as specified in the query.

Related Questions

What inspired Anupma Taneja to start fabulloso.com?
How did Anupma Taneja and Gaurav Taneja meet?
What are some key achievements of Anupma Taneja in the fashion industry?
What challenges has Anupma Taneja faced as a founder of fabulloso.com?
How has Anupma Taneja's background in business commerce influenced her entrepreneurial journey?
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Location

Delhi, India