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Araceli Ryabinchak

360 Media planning

Araceli Ryabinchak is a highly experienced professional with over 20 years in strategy and media planning in both traditional and non-traditional mediums.

Araceli has worked with a diverse range of brands across various industries including automotive, retail, entertainment, fashion, and financial institutions, collaborating with renowned companies such as GM, Visa, Nintendo Canada, Chapters-Indigo, Nordstrom, and P&G.

She is particularly adept at utilizing data and research to create innovative strategies that engage consumers effectively, ultimately driving growth for the brands she works with.

Araceli takes pride in fostering teamwork, encouraging her teams to explore new trends, consumer behaviors, and data insights to stay ahead in the market.

With a background in Marketing from Tecnológico de Monterrey, Araceli Ryabinchak has held prominent roles in leading organizations such as iProspect, Carat Canada, Mindshare, Canadian Tire, and Starcom.

Her passion for collaboration, teaching, and continuous learning underscores her belief that shared knowledge and teamwork are crucial for achieving success in the dynamic field of media planning.

Highlights

Dec 6 · linkedin

I’m happy to share that I’m starting a new position as Media Director at iProspect on the Annheuser-Busch In-Bev business.

Jun 16 · linkedin

To Our Media Partners, We appreciate your partnership in the best of times but this year you have risen to every challenge we have thrown at you and we want to take a moment to recognize this. You are critical to our success and we cannot do our jobs without you. With that said, we are officially announcing today (the third Wednesday in June) is Media Partner Appreciation Day. We have registered this day as a national event and in the future hope that the entire media industry joins us in celebrating our partners in person. Until then I would like to take this time to thank Bradley Karelson for your continued support. #dentsuthanksyou #mediapartnerappreciationday

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Location

Toronto, Ontario, Canada