Sign In

Archana Kini

Digital Media & Marketing Professional

Archana Kini is a seasoned professional with expertise in managing top-line news media assets, including websites, apps, and epaper, focusing on ad networks, revenue generation, traffic, and user experience enhancement through analytics. She has a diverse skill set that spans across Integrated B2B & B2C Marketing Strategies, E-commerce, Brand Building, Marketing Automation, Project Management, CRM, Sales Lead Management, Website Optimization, Digital Marketing, Brand Management, and Stakeholder Collaboration.

Archana Kini pursued her Bachelor's in Electronics & Communications at Manipal University, followed by an MBA specializing in Marketing & Systems from T A Pai Management Institute (TAPMI).

With a strong professional background, Archana Kini has held key roles, including Head of Digital Media & Marketing, Marketing Manager-Digital, and Program Coordinator at The Manipal Group. She has also served as the Marketing Manager at LeadFormix (A Callidus Cloud company) and as an Associate Consultant at Infosys Technologies Ltd.

Archana Kini's experience and skills are rooted in strategic management of digital assets, marketing technologies such as CRM systems like Siebel, SAP, Salesforce.com, and project management. Her career highlights include a focus on brand management, sales lead nurturing, website optimization, and collaboration with multiple stakeholders to drive business growth.

Archana Kini's educational background combined with her professional experience positions her as an industry expert in digital media, marketing strategies, and brand development.

A
Add to my network

Location

Mangalore Area, India