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Ariel Guersenzvaig

Technology ethicist, professor, and author

Ariel Guersenzvaig is a distinguished senior lecturer and respected researcher at ELISAVA Barcelona School of Design and Engineering, affiliated with Pompeu Fabra University. As a versatile professional, Ariel bridges the realms of practice and theory, focusing on design methodology, service design, and the philosophy and ethics of design and technology. Notably, Ariel is set to release a compelling book on design professional ethics titled 'The Goods of Design' in April 2021 through Rowman & Littlefield International. Ariel stays at the forefront of relevant issues, with current research exploring the ethical implications of machine intelligence, particularly in areas like autonomous weapons and algorithmic justice. His scholarly contributions have been featured in prestigious journals such as AI & Society, Journal of Design Research, and IEEE Technology and Society Magazine. Ariel's expertise has also been sought after by prominent global companies like SAP, Fjord, and Designit for his insightful lectures. With a solid educational foundation, Ariel holds a PhD in design theory from the University of Southampton, an MA in ethics and philosophy of religion from the University of Birmingham, a diploma of advanced studies in design research from the Universitat de Barcelona, and a publishing degree from the Hogeschool van Amsterdam. At ELISAVA and Pompeu Fabra University in Barcelona, Ariel leads the MA by Research in Design and Communications program and the MA in User Experience and Design for Digital Transformation program, demonstrating his commitment to nurturing the next generation of design professionals.

Highlights

Aug 19 · linkedin

“I believe that the motion picture is revolutionize our educational system and that in a few years it will supplant largely, if not entirely, the use of textbooks.”

This is Thomas Edison in 1922, hyping the then-new technology of film. He sounds just like his counterparts today when they talk about any new technology, especially AI.

"I should say that on average we get about two percent efficiency out of schoolbooks as they are written today. The education of the future, as I see it, will be conducted through the medium of the motion picture... where it should be possible to obtain one hundred percent efficiency."

Today’s claims about AI’s efficiency gains are a rehash of old arguments to peddle new products. The baseless rhetoric hasn’t changed much over time.

The quotes come from “Teaching Machines: The History of Personalized Learning” by Audrey Watters.

Aug 18 · linkedin

“Ser realmente válido en la sociedad”, una noción derivada de las reduccionistas ideas de Harari (“the superfluous people in the age of AI”) que representa muy bien el espíritu de misantropía aplicada que es la IA en la empresa.

Qué tiempos aquellos cuando, al menos en teoría, se defendía que todas las personas teníamos validez y valor intrínsecos.

Related Questions

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Ariel Guersenzvaig
Ariel Guersenzvaig, photo 1
Ariel Guersenzvaig, photo 2
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Experience

Professor & Researcher at University School of Design and Engineering of Barcelona (ELISAVA)
Master's Programme Director at ELISAVA (2010-2021); Design Consultant (Self-employed, 2007-2019); Executive Director - Design Observatory at FAD (2008-2009); Chief User Experience - Partner at Multiplica (2006-2007)

Education

PhD in Design Theory from University of Southampton (2011-2013); MA in Philosophy of Religion and Ethics from University of Birmingham (2016-2018); Diploma of Advanced Studies in Design Research from

Location

Greater Barcelona Metropolitan Area