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Ashleigh Rankin

Ashleigh Rankin is currently the Head of Growth Partnerships for the UK&I at Reddit.1 She launched the first International Growth team at Reddit in London around April 2021, after previously running the Performance and Disruptors teams in New York from 2018 onwards.1

Ashleigh's career in the mobile and digital advertising industry spans over a decade:

  1. She started her career at one of the first mobile-first performance agencies in San Francisco, working with clients like Supercell, Gree, Hotels.com, and Hulu.1

  2. After 7 years in San Francisco, she moved to New York to help launch the Performance Sales team at Reddit.1

  3. As of 2023, she was working as a Senior Director of Sales at Reddit.3

Ashleigh is known for her expertise in mobile growth and performance marketing. She has experience in various aspects of digital advertising, including:

  • App marketing strategies
  • User privacy and contextual targeting
  • Incrementality measurement
  • Performance-based advertising across platforms like TikTok, YouTube, Snapchat, and others12

In her role at Reddit, Ashleigh helps advertisers understand the unique value of the platform, focusing on full-funnel solutions and conversion objectives like app installs.1 She is passionate about the evolving nature of the industry and the need for innovative solutions in response to challenges.1

Highlights

Jul 17 · linkedin

Hi LinkedIn friends in Dublin + the UK,

Do you like ads measurement? Do you enjoy interpreting data? What about running brand lift & conversion lift studies and consulting with savvy clients on all of their measurement needs? If the answer is yes, I have a role for you!

I'm hiring a Measurement Lead to join our rapidly growing EMEA team (can be based in the UK or Ireland + it's a remote first position).

Click the link to apply and feel free to slide into my DMs to learn more about what the job entails!

Mar 22 · linkedin

Yesterday was a big day! We did it, Reddit! #rddt

Related Questions

What inspired Ashleigh Rankin to transition from San Francisco to New York?
How did Ashleigh Rankin's role evolve from the Performance and Disruptors teams in New York to her current position at Reddit?
What are some key achievements Ashleigh Rankin has accomplished in her career?
How does Ashleigh Rankin's background in mobile-first performance agencies influence her current work at Reddit?
What challenges has Ashleigh Rankin faced in her career, and how did she overcome them?
Ashleigh Rankin
Ashleigh Rankin, photo 1
Ashleigh Rankin, photo 2
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Location

New York City Metropolitan Area