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Ashley Chang
Sr Analyst, Kepler Group
Professional Background
Ashley Chang is a dynamic professional focused on leveraging technology to address critical issues surrounding diversity and equity. With extensive experience in the tech and fashion industries, Ashley currently holds the position of Product Manager at LÜK, an innovative fashion tech startup dedicated to creating producer tools that broaden representation in fashion print campaigns by incorporating more diverse genders, ethnicities, body types, and age groups. Her commitment to fostering inclusivity through technology highlights her passion for empowering traditionally underrepresented communities.
Prior to her current role at LÜK, Ashley cultivated a diverse professional portfolio in various capacities within the tech space. She notably served as a Technical Account Manager, Senior Campaign Optimization Manager, and Platform Success Manager at VideoAmp, where she contributed significantly to enhancing solutions that optimize digital campaigns. During her tenure at VideoAmp, Ashley honed her skills in analyzing campaign performance and strategizing improvements to meet client needs effectively.
Ashley began her career in the media sector as a Media Analyst at TravelClick and progressively worked her way up to being a Senior Analyst in Optimization and Innovation at Kepler Group, where analytical acumen and strategic thinking became vital tools in her professional toolkit. Her ability to manage projects and lead teams was further exemplified during her time at The Walt Disney Company, where she held roles as a Project Coordinator and Project Executive, showcasing her versatility and leadership capabilities.
Additionally, Ashley has actively engaged in international opportunities, serving as a USA Student Ambassador at the Shanghai World EXPO 2010, and contributing her analytical skills as a Lab Consultant and Henry Luce Scholar at Hamilton College. Her ability to navigate various roles within distinct environments has endowed her with a unique set of skills that are crucial in her ongoing mission to create equitable solutions in technology and business.
Education and Achievements
Ashley’s educational journey is marked by a rich and diverse curriculum that has equipped her with a profound understanding of economics, literature, and cultural studies. She began her academic pursuit at Brooklyn Technical High School before transferring to Capital University Of Economics And Business, where she gained foundational knowledge in economic principles.
Continuing her studies, Ashley earned a Bachelor of Arts degree in Economics, Comparative Literature, and Chinese from Hamilton College, providing her with a multidisciplinary perspective that combines analytical thinking and creative problem-solving. Further augmenting her skill set, Ashley explored education and the Chinese language at Southwest University for Nationalities.
Ashley’s academic endeavors culminated at The Tuck School of Business at Dartmouth, where she studied Economics, Marketing, Corporate Finance, and Financial Accounting. This rigorous education in business principles has empowered her to approach challenges with a sophisticated understanding of market dynamics.
Skills and Technical Proficiencies
Ashley possesses a versatile tech stack that enhances her capabilities in productivity, project management, customer relationship management (CRM), and product management. Her proficiency in tools such as Microsoft Excel, Google Suite, Slack, and JIRA Atlassian allows her to navigate complex projects efficiently.
Additionally, Ashley is skilled in data analysis through SQL, DataGrip (Hive and PostGres), Postman, Datorama, Tableau, Google Big Query, and Looker. This expertise in data management positions her as a valuable asset in any data-driven environment, where informed decision-making is predicated on accurate analysis and interpretation of data.
Personal Interests
On a personal level, Ashley is passionately vested in blockchain technology and the financial empowerment of women. She believes in utilizing technology to create pathways for greater financial literacy and independence among women. Ashley is also on a journey to learn French, reflecting her commitment to personal development and cultural exchange.
Notable Achievements
Throughout her career, Ashley has made significant strides in advocating for diversity and innovation within the tech and fashion industries. Her dedication to examining and improving representation in fashion print campaigns is not only a reflection of her professional pursuits but also her personal values. By using her skills and experience to drive initiatives that promote equity, Ashley is influencing the future of how fashion and technology intersect to build inclusivity.
Ashley’s rich educational background, coupled with robust professional experience and a passion for serving underrepresented communities, positions her as a leader and champion for change in both the tech and fashion industries.
