Sign In

Atif Sheikh

CEO - businessfourzero

Atif Sheikh is the founder and CEO of businessfourzero, a strategic organizational change consultancy.13 He founded the company in 2015 after 18 years of experience delivering growth at companies like Unilever, Diageo, and in Private Equity.1

Professional Background

Atif specializes in:

  • Organizational purpose
  • Commercial strategy
  • Executive team effectiveness
  • Leadership
  • Innovation
  • Marketing
  • Execution

Prior to founding businessfourzero, he worked as a Director at the innovation consultancy ?What If!3

Recent Developments

In 2023, Heidrick & Struggles acquired businessfourzero, with Atif Sheikh continuing to lead the management team.2 He is now also the Global Co-Lead of Organization & Culture at Heidrick Consulting.3

Personal

Atif grew up in London's poorest borough and was inspired by watching his father build a £7bn business from a single corner shop.1 He currently resides in Henley, where he enjoys building Harry Potter Lego with his two daughters and walking along the river.1

Highlights

Oct 12 · youtube.com
170: Actually Doing Business Better | Atif Sheikh and Darren Ashby
170: Actually Doing Business Better | Atif Sheikh and Darren Ashby
Heidrick & Struggles to Acquire Leading Purpose, Culture and ...

Related Questions

What inspired Atif Sheikh to start businessfourzero?
How has Atif Sheikh's background influenced his leadership style?
What are some notable projects Atif Sheikh has led at businessfourzero?
How does Atif Sheikh approach purpose-driven business strategies?
What challenges has Atif Sheikh faced as CEO of businessfourzero?
Atif Sheikh
Atif Sheikh, photo 1
Atif Sheikh, photo 2
Add to my network

Location

Henley-on-Thames, England, United Kingdom