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Atley Kasky
Brand / Design Partner @ Collaborative Fund
Professional Background
Atley Kasky is a passionate and skilled brand, design, and creative leader dedicated to leveraging the power of brands to create a positive impact in the world. Currently, Atley is scaling the design team at LiveControl, where he focuses on fostering innovation and enhancing the overall user experience through thoughtful design strategies. His expertise in brand development and creative culture positions him as a key player in the move towards more customer-centric brands that prioritize experience in their approach.
Before his current role, Atley made significant contributions as the Director of Brand at The Athletic, where he was responsible for overseeing brand strategy and execution. His ability to craft compelling narratives for audiences is evidenced by his work that resonated with sports enthusiasts and included his efforts to establish the publication's identity in the competitive media landscape.
Atley also played a pivotal role in the executive team at The Black Tux, where he dedicated himself to developing a customer-focused and experience-first design culture. At The Black Tux, he served in several capacities, including Vice President of Design & Creative and Senior Director of Brand, ultimately ensuring the company delivered a refreshing and memorable customer experience that stood out within the formal wear rental industry.
Education and Achievements
Atley Kasky pursued his educational journey in design at notable institutions, beginning with a Bachelor’s Degree in Graphic Design from the prestigious Art Center College of Design. His formative years in design were further enhanced at the University of California, Los Angeles (UCLA), where he studied Media Arts. This strong educational foundation has provided him with the necessary skills and insights to navigate and excel in various creative environments, where innovative design solutions are paramount.
Atley’s career reflects a persistent commitment to elevating brand experiences and design quality. His notable roles include serving as a Brand/Design Partner at Collaborative Fund, helping to guide investments in companies that prioritize strong branding and design. Additionally, he co-founded Outpost, where he held the position of Creative Director, allowing him to further express his vision for impactful design.
Atley also has significant experience within the nonprofit space, having worked as an Art Director at GOOD Worldwide Inc, which focuses on leveraging media and creativity for social good. This experience shaped his understanding of how design can be harnessed not only for commercial gain but also for meaningful change.
Achievements
Throughout his career, Atley Kasky has assembled an impressive portfolio of achievements that underline his expertise in brand and design. His tenure at The Athletic and The Black Tux showcases his ability to craft memorable and effective brand narratives that engage users and strengthen company images. By instilling a design culture centered on the customer experience, Atley’s leadership has enabled companies to connect more deeply with their demographics.
In addition to his efforts in corporate settings, Atley also takes pride in his community-oriented projects, further emphasizing his belief that design and branding can create a better world. His roles have allowed him to mentor emerging talent in the design community, encouraging new generations to prioritize purpose-driven branding.
To view some of Atley's recent work and detailed experience, you can visit his portfolio at www.agk.xyz/.
tags':['brand design', 'creative lead', 'graphic design', 'LiveControl', 'The Athletic', 'The Black Tux', 'customer experience', 'Art Center College of Design', 'UCLA media arts', 'Collaborative Fund', 'OUTPOST', 'GOOD Worldwide'],
