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Barbara Kramer

Curating for the Conscious Consumer

Barbara Kramer has had a unique and varied career spanning the fashion, lifestyle, and wellness industries.

She co-founded the first multi-brand showroom globally in the 1980s, revolutionizing wholesale agencies.

In the mid-90s, she sold her showrooms and established Designers and Agents, a premier women's fashion trade show.

Transitioning her focus in 2018, she founded The Plant Lore, a consultancy agency specializing in Plant Alchemy, Wellness, and more.

The Plant Lore curates brands featuring Adaptogens, CBD, and botanicals for enhancing daily wellness routines.

Barbara aims to provide a trusted voice in the wellness sector and identifies new opportunities in the market.

Education-wise, she studied Art Major at SIU Carbondale, Illinois.

Barbara has held roles like Brand Strategist at All-ways Facing Forward and Founder at The Plant Lore Agency.

She believes in living a balanced life aligned with nature and excels as a master merchandiser and brand strategist.

Barbara Kramer
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Location

Los Angeles, California, United States