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Barry Loudis

World-class awnings, canopies and custom outdoor solutions

Barry Loudis is the new owner of Softek Awnings, a company based in Atlanta, Georgia.14 He acquired the business in 2024, marking a significant career shift for him.3

Professional Background

Barry Loudis has an extensive background in the media industry, with over 25 years of experience.2 Prior to acquiring Softek Awnings, he worked in various roles related to digital media, production, sponsorships, and marketing.

Career Transition

In what he described as one of the hardest "left-turns" in his career, Loudis transitioned from the media space to become the owner of Softek Awnings.3 This acquisition was announced in April 2024, demonstrating his willingness to take on new challenges and venture into a different industry.34

Softek Awnings

Softek Awnings is a well-established company that has been serving Atlanta for more than 30 years.6 The company specializes in:

  • Fabric awnings
  • Metal canopies
  • Custom outdoor solutions

Under Loudis's ownership, Softek Awnings is poised for growth and expansion. He has expressed enthusiasm about working with new clients and partners in this venture.45

LinkedIn Profile

Barry Loudis's LinkedIn username is indeed "barryloudis".2 His profile reflects his current position as the owner of Softek Awnings, as well as his previous experience in the media industry.2

This career move represents a significant shift for Loudis, transitioning from a long-standing career in media to entrepreneurship in the awning and outdoor solutions industry. His experience in marketing and digital media may prove valuable as he leads Softek Awnings into its next chapter of growth and development.

Highlights

Apr 8 · linkedin

In what may be one of the hardest "left-turns" I've ever made in my career, I'm proud to announce that I am the new owner of Softek Awnings in Atlanta, Georgia.

"Barry, what do you know about awnings?"

Well, as you may guess, not a lot....

HOWEVER, I do know a great company and an even greater opportunity to grow when I see it. For more than 30 years, Softek Awnings has been serving Atlanta and surrounding areas with world-class awnings, canopies and custom outdoor solutions. I am proud to be a part of the next chapter of the company's growth and am eager to expand product lines and establish new relationships with our partners.

This next chapter for me has already been full of learnings, challenges and questions of "why?" but equally full of "why not?" Just as I was lucky enough to do several times during my media career, we have to keep re-inventing ourselves and pushing our limits of what we know is "safe" or "on path." Softek Awnings is that next challenge for me and cannot wait to work with anyone in the Atlanta area (or beyond) that's looking for new ways to bring outdoor enjoyment to your family, friends or customers.

For all of those who have shared their support of this vision, no matter how crazy it sounded at first, thank you for your encouragement and confidence. I cannot wait to see where this next chapter leads.

Sep 25 · linkedin

Looking forward to a great session later this week at That Big TV Conference in New York.

Related Questions

What inspired Barry Loudis to transition from the media space to owning an awning company?
How does Barry Loudis plan to expand Softek Awnings' offerings?
What are Barry Loudis' key achievements in the media industry?
How has Barry Loudis' leadership style impacted Softek Awnings?
What are the future plans for Softek Awnings under Barry Loudis' ownership?
Barry Loudis
Barry Loudis, photo 1
Barry Loudis, photo 2
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Location

Atlanta Metropolitan Area