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Bartell Cope
Building, scaling and managing SaaS sales teams that deliver.
Professional Background
Bartell Cope is a seasoned sales professional with over a decade of experience in the enterprise Software as a Service (SaaS) sector. Renowned for his expertise in Business-to-Business (B2B) sales, Bartell has excelled in hiring, training, and managing Sales Development Representatives (SDRs) and Account Executives (AEs) to empower sales teams to meet and exceed revenue targets. His unique approach to team management not only assists organizations in scaling efficiently but also ensures sustainable career development for individual team members.
Throughout his illustrious career, Bartell has successfully set up sales stacks for a variety of companies, ranging from those at the cusp of their Series A funding to established Fortune 100 brands. His fluency in utilizing Salesforce CRM and other leading automation tools has enabled him to streamline sales processes and foster greater efficiencies across organizations.
Bartell's accomplishments extend beyond his individual contributions, as he has played integral roles in two significant company exits. He was an essential part of Wildfire Interactive, where he contributed as an individual contributor before the company was acquired by Google in 2012. Additionally, while serving as Sales Manager at CAKE, where he managed a team of 20 direct reports, he was instrumental in the company's acquisition by Sysco Foods in 2017. These experiences have provided Bartell with invaluable insights into the sales dynamics of both startup environments and established corporate ecosystems.
Education and Achievements
Bartell Cope holds a Bachelor of Science degree in Economics from the prestigious University of Pennsylvania's Wharton School, one of the foremost business schools globally. His academic background has provided him with a solid understanding of economic principles that he applies to real-world business challenges, particularly in the sales domain.
Before attending the Wharton School, Bartell completed his high school education at Stevenson School, where he likely laid the groundwork for his future academic and professional successes.
His professional journey includes various significant positions that highlight his versatility and depth in sales and business development. These positions have not only honed his skills in direct sales but have also given him the perspective needed to cultivate teams that perform at high levels.
Career Highlights
Current Position
- Director, Business Development at WebPurify
In his current role, Bartell leads business development efforts, working to enhance WebPurify’s market presence and sales strategies.
Previous Roles
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Growth Consultant at Zenus, Inc.
In this capacity, Bartell utilized his knowledge to assist in scaling the company's growth initiatives. -
Senior Director of Sales at FamePick Inc
Here, he oversaw various sales initiatives and developed strategies to drive growth and improve sales performance. -
Director of Sales at FamePick Inc
Bartell's leadership skills were put to use in managing sales strategies and aligning team efforts with business objectives. -
Manager, Sales Development at Sysco Labs
During his time here, he played a pivotal role in managing the sales development process, setting the stage for future successes within the company. -
SDR Manager at Swrve
At Swrve, Bartell was charged with managing the SDR team, focusing on effective lead generation strategies. -
Account Executive at Swrve
In this position, he directly engaged with clients, honing his sales abilities and market understanding. -
MidAtlantic Manager at Warmboard, Inc.
Bartell led the company’s initiatives in the Mid-Atlantic region to foster business growth and strengthen customer relationships. -
Project Coordinator at Wildfire Interactive, Inc.
In this foundational role, he assisted in managing projects that would lead to crucial successes and innovations in the digital marketing space. -
Teaching Assistant, Social Media Marketing at Wharton Business School
Adding to his impressive credentials, Bartell contributed to the academic community, mentoring aspiring professionals about social media marketing within the renowned Wharton framework.
Bartell Cope’s career trajectory showcases a blend of deep sales expertise and a passion for driving team success. His ability to set up efficient sales structures and his dedication to fostering the professional growth of his team members sets him apart in the industry. As he continues to contribute to the dynamic SaaS landscape, Bartell remains focused on achieving exceptional outcomes for both his teams and the organizations he represents.
