Sign In

Benjamin Aryanto

Marketing Consultant for F&B and Lifestyle Brands

Benjamin Aryanto is a marketer and entrepreneur based in Singapore. He is the co-founder and Account & Strategy Director of Grimm & Company, a branding and marketing agency specializing in F&B and lifestyle brands.12 Aryanto founded the company in 2017, blending his professional marketing skills with his passion for food and cooking.1

Grimm & Company has worked with several popular Singaporean brands, including The Golden Duck, The Nomads, Compendium Spirits, and Canopy Garden Dining.1 The agency is known for creating viral marketing campaigns, such as "The Singapore Protein Bowl" and "Chinese U-No".1

In addition to his work at Grimm & Company, Aryanto is developing a house-party card game focused on Asian cultural satire and humor.1 He is also involved with Bae's Cocktail Club, which had its official opening on July 17, 2024.4

Aryanto describes himself as an experimental home cook and a glutton for good food and drinks.13 He believes strongly in the power of storytelling and creativity in brand communications.4 His LinkedIn profile (username: aryanto7) mentions that his life's happiness centers around cooking and indulging in good food.3

Highlights

Nov 29 · generalassemb.ly
Benjamin Aryanto - General Assembly
Benjamin Aryanto - General Assembly
Jul 13 · instagram.com
Bae's Cocktail Club Official Opening 17 July - Instagram

Related Questions

What inspired Benjamin Aryanto to start Grimm & Company?
What are some of the most successful campaigns Grimm & Company has executed?
How does Benjamin Aryanto balance his passion for cooking with his career in marketing?
What makes Grimm & Company's approach to F&B branding unique?
Can you share more about the "The Singapore Protein Bowl" campaign?
Benjamin Aryanto
Benjamin Aryanto, photo 1
Benjamin Aryanto, photo 2
Add to my network

Location

Singapore