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Bennett Zucker

Former ad tech executive

Bennett Zucker is a digital media and marketing pioneer with a rich background in leading electronic publishing ventures, networks, and startups since 1990. With a robust skill set as a general manager, marketer, and seller in ad tech, digital advertising, audience targeting, and data solutions, Bennett has excelled in creating online success through strategic product and business development, data-driven revenue, and performance programs. His vast market experience includes ad operations, ad exchanges, predictive targeting, audience segmentation, and behavioral targeting, among others. Bennett's expertise spans programmatic advertising, DMP, trading desks, audience data management, and sales across various platforms and markets, contributing to his valuable contributions in global market development. Beyond his technical acumen, Bennett has also held roles as a publisher, marketer, ad director, and editor for a diverse range of digital and print publications in renowned companies like McGraw-Hill, Rodale, and Metrocorp. Bennett's professional mantra reflects his passion for combining Code, Commerce, and Content at the crossroads of digital innovation and business success.

Bennett Zucker
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Location

New York, New York, United States