Sign In

Benoit Lavaud

Global Head of Digital Business, Digital Marketing & Customer Care at APM Monaco

Specialties: Shopify Expert Alibaba New Retail Online Marketplaces Retail Marketing & Retail Innovations E-commerce & Social commerce CRM & Data Omni Channel & New Retail Digital Marketing
Customer Care Business Development Retail & Visual Merchandising Fashion, Cosmetics & Luxury Goods Innovation & Creativity Multi-Channel Commerce Specialist

Background mixed of Retail & Merchandising, eCommerce, Omnichannel, Marketing and entrepreneurship spirit with a balance of technical skills with brand and products sensibility.

Led the worldwide SHU UEMURA (L’Oreal) Retail & Merchandising team for 7 years based in Tokyo, to deliver steady double digit growth and expanding the brand retail from 150 stores to more than 400.

After 12 years in L’Oreal, launched a digital fashion startup called Zoolook. Living a full cycle of a startup life, from fund raising (1.5M USD), building the team, coding, marketing and pushing the app to consumers and brands. The platform attracted most of the leading Japanese fashion brands, being the official application of the Fashion Week in Japan, helping brands on their Social influencers activation, O2O strategies and Social Commerce.

Lead the Omnichannel team at 6ixty8ight a fast fashion company headquartered in Hong Kong. Retail Design, Visual Merchandising, eCommerce Direct & Indirect, CRM & Data teams. 6ixty8ight directly operates its 250 stores (200+ in China) with a pace of opening 1 store every week in the world. We also operate online through Tmall.

Able to drive a wide range of tasks, problem solving, analytical thinker, focus on achieving goals. Balanced personality, emotional intelligence and leadership abilities. Offer progressive ideas that solve problems, agile and flexible, quick to find creative solutions. Talent for versatility and an energetic nature that help to adapt to any situation. Confortable in ever-changing work environment. Expert of Asian markets including China.

Related Questions

What are Benoit Lavaud's key achievements at APM Monaco?
How did Benoit Lavaud transition from L'Oréal to APM Monaco?
What innovative strategies has Benoit Lavaud implemented at APM Monaco?
Can you provide examples of Benoit Lavaud's work in digital business and customer care?
What is the role of Bureau Wow in the hospitality industry?
Benoit Lavaud
Add to my network

Experience

Global Head of Digital Business & Customer Care at APM Monaco
Global Head of Omnichannel at 6IXTY8IGHT

Education

Product Design
Masters In Product Design, Institut Supérieur De Design Valenciennes

Location

Paris, France