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Bertil Snel
Director, Product Enablement at Adobe
Bertil Snel is the Global Director of Product Readiness and Enablement at Adobe, a position he has held since March 2020.1 He is based in the Utrecht Area, Netherlands, and has over 500 connections on LinkedIn.1 In his role, Snel focuses on empowering Adobe's field team through high-quality and timely enablement that encourages personal growth and development.1
Snel has an extensive background in technology and marketing. He holds several certifications, including:
- Adobe Certified Expert - Adobe Experience Manager Sites Business Practitioner (October 2021)
- Generative AI for Business Leaders (May 2023)
- Adobe Firefly: First Look (June 2023)1
Prior to his current role, Snel has held various key positions at Adobe, including Director of Field & Partner Enablement, Director of Partner Marketing for Adobe Marketing Cloud, and EMEA Partner Program Manager. His career also includes significant roles at other tech companies such as Human Inference, BEA Systems, Rational Software, and MKS.
Snel's educational background includes:
- BA in International Marketing Management from Saxion University of Applied Sciences
- BA in Business Administration from Jönköping University
- High school diploma from Waterloo Collegiate Institute
His areas of expertise include sales enablement, digital marketing, advertisement, community marketing, and alliances. Snel is known for creating a learning culture within Adobe and its partners, and for delivering high-quality sales enablement programs, training, and certifications.
Bertil Snel is fluent in both Dutch and English.1
Highlights
🎉 Celebrating 15 Remarkable Years at Adobe 🎉
Adobe isn't just a tech company; it is probably the funnest, most innovative and creative company around. Throughout these years, I've had the privilege of embracing different roles in Partners, Marketing, Product Marketing and now Enablement. Each position presented its unique challenges and learning opportunities.
One of the best parts of my time at Adobe is to be working alongside some of the best people in the industry. The collaboration, support, and inspiration I've received is what keeps me going.
As Generative AI begins to transform every facet of our lives with new forms of creativity and efficiencies, I'm more excited than ever about what the future holds.
PS - I thought it would be fun to use Adobe Firefly to create a more engaging ‘award’ image, showcasing the power of our tools.
#AdobeLife
Just witnessed the launch of Adobe's Firefly v2 🚀! Mind-blowing stuff! Proud to be part of such a creative and forward-thinking company. 🔥 #Adobe #FireflyV2 #Innovation
