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Betty Tsang

Senior Manager, CRM Products & Loyalty Systems, Consumer Marketing & Branding at DFS Group Limited

Betty Tsang is a highly educated professional with a diverse academic background.

She holds an Advanced Certificate in Psychology from HKU School of Professional and Continuing Education and has also studied Data Analytics at General Assembly.

Betty's academic journey also includes studying Commerce with a focus on Marketing and Finance at The University of Auckland.

In addition to her business-related studies, Betty Tsang has a keen interest in holistic wellness, having completed the RYD200 course at a Registered Yoga School under Yoga Alliance.

Her educational foundation includes studies at St. Paul's Convent School, highlighting a well-rounded academic development.

Professionally, Betty Tsang has held significant roles in prominent organizations in the areas of CRM, marketing, and branding.

She is currently serving as the Senior Manager of CRM Products Development in the Consumer Marketing & Branding division at DFS Group Limited.

Prior to her current role, Betty was the Regional CRM Manager for Health & Beauty in Asia and Eastern Europe at A.S. Watson Group.

Her experience also includes roles at American Express, where she served as Centurion and Platinum Card Marketing Manager, Marketing Manager for Customer Experience and Charge Card Products, and Marketing Manager for Premium Card Products and Business Planning at Citi.

Betty Tsang's professional journey showcases a versatile skill set and a commitment to excellence across various industries and disciplines.

Her educational achievements in psychology, data analytics, commerce, and yoga, combined with her extensive experience in CRM, marketing, and brand management, position her as a well-rounded and accomplished professional.

Highlights

T spells traveller as DFS Group unveils new brand identity
Mark Sage - Loyalty and Engagement Hong Kong 2025
UT Dallas Class, Syllabus, Course Evaluation, and ... - CourseBook
Jun 1 · frib.msu.edu
Betty Tsang | Facility for Rare Isotope Beams

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Location

Hong Kong