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Bill Petro

Consultant, writer, technologist, trainer

Technology Sales Enablement Executive who helps companies bridge the gap between strategy and execution.

A record of achievement in senior management roles driving Sales Enablement, Partner Training, Product Management, and Marketing. A successful career spanning Cisco, EMC, and Sun Microsystems -- as well as five startups. Proven success in the marketing and training of Data Center, Cloud Management Software, SaaS, Orchestration, Information Storage, Automation, and Enterprise Management Software technology.

An exceptional Sales Trainer consistently selected by management to develop today’s markets and build tomorrow’s top sales leaders and organizations. An in-demand speaker who has delivered Reseller Channel Sales accreditation training as well as press and customer presentations in Europe, Asia, the Middle East, Africa, and Latin America. Adept with large corporations or small private companies in taking them to the next level. Traveled extensively nationally and internationally out of Denver.

A creative, outside-the-box problem solver, accomplished Technology Evangelist, Public Speaker, and Author poised to leverage the leading edge of technology in pursuit of global market growth. The writer of the widely read blogs at billpetro.com and a respected Keynote Speaker at several successful technology summits, seminars, and business conferences worldwide.

Specialties: Sales Enablement, Sales Readiness, Sales Effectiveness, Product Management, Product Marketing, Go To Market, Partner Training, New Product Introduction, Corporate Marketing, Field Marketing, International Market Development, Author, and Conference Speaker.

Technologies: Cloud Computing, SaaS, Hyperconverged Infrastructure, ITSM, Orchestration, Automation, Information Storage, Social Media

Soft skills: exceptional verbal and written communication, organized, collaborative, critical thinker, sense of humor.

StrengthsFinders: Context, Input, Learner, Maximizer, Analytical

Highlights

Aug 29 · linkedin

History of Labor Day: What's Work Got To Do With It? | Bill Petro

Aug 28 · linkedin

History of St. Augustine | Bill Petro

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Experience

Principal and Consultant at The BPC Group
Director, Partner Enablement - Americas at Hitachi Vantara

Education

Bachelor of Arts, Course work in: History, Languages, Middle East studies, University of California, Berkeley
Graduate work toward MBA, Marketing, University of Colorado Colorado Springs

Location

Colorado Springs, CO, UnitedStates