Sign In

Billy Otteman

Strategy • Innovation • Good Vibes // Brand @ Scythe

Billy Otteman is a highly accomplished and experienced strategist with a Master of Arts in Global Communication from the University of Southern California, a Master of Science in Global Media and Communications from The London School of Economics and Political Science, and a Bachelor of Science in Business Administration with an International Emphasis from Chapman University. He has worked as a Senior Strategist & Project Lead at Sterling-Rice Group, where he led several successful branding and marketing projects. Prior to that, he worked as a Consultant, Brand Development at Innovation Protocol, where he was responsible for developing and implementing brand strategies for clients. He has also worked as a Foreign English Teacher at Avalon English Academy, a Merchandising & Design Intern at Quiksilver, and a Marketing Intern at Chipotle Mexican Grill. Billy is a highly driven and dedicated individual with a passion for delivering exceptional results for his clients.

Highlights

Apr 17 · linkedin

I left the office on my first day of work at Scythe Robotics thinking, “WHAT DID I JUST GET MYSELF INTO.” The product was exciting, the opportunity was huge, and the team was great, but holy cow the engineering environment was so radically different from the creative culture of the agency world I had grown up in as a professional. Overnight I had become the odd one out.

Like any good marketer, though, I adapted to the needs of my audience. I learned what my new colleagues cared about most and figured out how to best communicate with them. I showed them the structure and frameworks that hold up sound creative strategy. And I taught them that marketing is more than just parties and good vibes (though those are two critical inputs).

Coming up on nearly three years at the robot factory, I sat down with Lori Sutorius Jones of Avocet Communications to discuss strategies for succeeding as a creative in an engineering environment. I am incredibly proud of what we’re building at Scythe and humbled by chance to share the story. https://lnkd.in/gQPQCygz #brandstrategy #innovation #leadership

Apple Pod: https://lnkd.in/eAtAXv2X Spotify: https://lnkd.in/gFsqeFcX YouTube: https://lnkd.in/ezdE5XQD

Jul 14 · linkedin

An enneagram 7 walks into a robot factory… // Two years at Scythe Robotics! 😎🚀 An incredible ride so far, but oh boy is it different from agency life. Here’s a taste of what it’s like being a creative in an engineering culture.

Related Questions

What are some of Billy Otteman's key achievements at Scythe Robotics?
How did Billy Otteman transition from a Senior Strategist to VP of Brand + Customer?
What makes Billy Otteman's approach to brand communications unique?
Can you share some examples of Billy Otteman's storytelling in marketing?
What challenges has Billy Otteman faced in the commercial landscaping industry?
Billy Otteman
Billy Otteman, photo 1
Billy Otteman, photo 2
Add to my network

Location

Boulder, Colorado, United States