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Blaire Fraser

CMO Gold Bar Spirits Company

Blaire Fraser is a highly accomplished marketing professional with a solid educational background and a wealth of experience in prominent organizations.

She holds an MBA from Northwestern University's Kellogg School of Management and a BA from Stanford University, showcasing her commitment to academic excellence.

Blaire currently serves as the CMO-Head of Marketing at Gold Bar Spirits Company, where she leads marketing initiatives for the renowned Gold Bar Spirits brand.

Prior to her current role, she held key positions at major companies like PepsiCo and Diageo, where she played pivotal roles in brand management and global marketing strategies.

With a diverse background that includes managing brands like Talisker, Lagavulin, The Singleton Single Malt Whisky, Buchanan's Whisky, and Smirnoff Vodka, Blaire has demonstrated a deep understanding of the spirits industry.

Her experience also extends to roles at American Express, where she specialized in network campaigns, retail industry strategy, and business development.

Blaire's extensive career journey began with her early work as an Analyst in telecom industry development and as a Summer Analyst in consulting at MCA, laying the foundation for her success in marketing.

Her proven track record in creating innovative marketing campaigns and driving brand growth positions her as a top marketing professional with a keen eye for market trends and consumer behavior.

Blaire Fraser
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Location

Canada