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Blaise Bertrand
Executive Director Design & Innovation @ Wells Fargo
Blaise Bertrand is the Strategic Design Director at Wells Fargo, bringing over 25 years of experience in design leadership. His role involves overseeing design strategies that enhance user experience and innovation within the financial services sector. He is recognized for his expertise in design thinking and has a strong background in leading cross-functional teams to deliver impactful design solutions.
Education and Background
Blaise studied at ENSCI - Les Ateliers, a prestigious design school in France, which has equipped him with a solid foundation in design principles and practices. His career spans various industries, where he has held significant positions that emphasize strategic design and innovation.
Professional Experience
- Current Role: Strategic Design Director at Wells Fargo
- Previous Roles: He has worked with notable companies, including Heath Ceramics, contributing to product design and innovation initiatives.
Blaise is also active on LinkedIn, where he shares insights related to design strategy and user experience.12
Highlights
Last week, thanks to Thomas Kurkdjian, I had the opportunity to visit STATION F, the world’s largest start-up campus in Paris. It is an incredibly inspiring place gathering all the conditions for early-stage start-ups to flourish: access to resources, a gathering of small and large organizations, beautiful spaces, and a vibrant community. https://stationf.co/ #innovation #businessideas #community
I just finished reading Donald Burlock, Jr. new book, which delights us with inspiring and practical thoughts to unlock our natural creative superpowers.
Donald has the profond belief that we are all creative beings. Although he references popular superheroes, the superpowers we can activate are the ones humans naturally possess, often taken for granted, or simply ignored.
I appreciate Donald’s courage to speak about his faith as source of inspiration, which is not commonly discussed and acknowledged among creative people. Donald suggests that creativity might come from within, but also from somewhere bigger than us.
Thanks to Donald’s book I feel that creativity is not just about being generative, coming up with ideas and bringing them to life. It is about finding ways to engage and relate more with people around us to make us feel more human together.
