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Boaz Cohen

Leading Sales, Marketing, and Partnerships at StitcherAds

Boaz Cohen is an experienced professional with over 18 years of expertise in business development and product management, known for driving innovations in the TV and online industries.

With a background in both an MBA and a B.Sc. in Engineering, Boaz excels in merging technical product development with business requirements, demonstrating a unique ability to identify market needs and deliver relevant products.

His specialties include business development, product management, cross-media measurement across social, TV, and digital platforms, as well as proficiency in big data, DSP, SSP, programmatic TV, addressable TV, and Facebook marketing.

Boaz Cohen's educational journey includes pursuing an MBA in Business from Northwestern University's Kellogg School of Management, an MBA in Marketing and strategy from Tel Aviv University, and a B.Sc. in Electrical Engineering with an emphasis on telecommunications from Technion - Israel Institute of Technology.

Throughout his career, Boaz has held various key positions such as Senior Vice President of Business Development at StitcherAds, Investor and Advisor at Lucky Labs, Startup Mentor in Media & Advertising at Plug and Play Tech Center, and Member at Revenue Collective.

His prior roles also include serving as an Advisor at Hi Auto, Executive In Residence at Progress Partners, SVP of Retail Technology at Fashion Tech Consortium, Chief Product Officer and Head of Business Development at Clinch: The Omni-Channel DCO, and SVP of Business Development & GM TV at Eyeview.

Boaz Cohen has also contributed his expertise as VP of Product Management at TiVo Research (TRA), VP of Product Management at Noise Marketing, VP of Product Management at AnyClip, Director of Marketing Strategy at Rosetta, Product Manager at Amazon.com, Senior Product Manager - OSS at HOT telecom, and as a Product and Project Manager at the Israeli Air Force.

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Location

New York, New York