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Bob Scaglione

Business Development Executive I CMO I Brand Licensing VP I Strategic Acct Acquisition & Retention I Programmatic Media

Bob Scaglione is a well-experienced marketing leader with a strong background in ad-tech and programmatic media. He possesses exceptional business development strategies, analytical skills, and creativity coupled with effective communication and presentation abilities.

With a Bachelor of Science in Marketing from the University of Scranton and participation in the Global BU Leaders Executive Program at IMD Business School, Bob has a solid educational foundation to support his professional endeavors.

His career spans various noteworthy roles including serving as the Chief Marketing Officer at Sharp Electronics Corporation USA, where he demonstrated prowess in brand marketing, product marketing, and brand licensing. Bob has also held positions such as VP - Strategic Account Development and Brand Licensing at Ziff Media Group, and SVP - Strategic Channel Development at OwnerIQ, Inc.

Bob Scaglione's expertise extends to client acquisition and retention, public speaking, and thought leadership in addition to his core competencies in advertising, programmatic media, and Mar-Tech. He is known for his ability to inspire teams to excel and for establishing strong industry connections within the consumer electronics, appliance, and technology sectors.

Currently, Bob operates as the Principal at CMO Connections LLC, leveraging his extensive experience and skills to drive business growth and innovation in marketing strategies.

Bob's journey in the marketing landscape has been marked by successive achievements and a proven track record of enhancing brand visibility and revenue generation for the companies he has served.

Bob Scaglione
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Location

New York, New York