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Boden Westover
SVP, Marketing at me&u
Boden Westover is a seasoned marketing professional with a diverse background in the sports and technology industry.
With a Bachelor of Arts in Journalism from Monash University and additional journalism studies from Adams State College, Boden brings a strong foundation in communication and media.
Boden's career includes notable positions such as Director of Marketing at CatapultSports and SVP of Marketing at me&u, showcasing his strategic marketing expertise.
Having held various marketing leadership roles at companies like Mr Yum, Vivi, and Catapult, Boden has honed his skills in brand management, communications, and design.
His experience extends beyond marketing, having worked as a sports reporter at Australian Associated Press and as a professional basketball player at Melbourne Tigers Basketball Club.
Boden's diverse background and extensive experience make him a valuable asset in the marketing and communications field.
Highlights
VERY excited to technically start a new job this week at me&u!
I've been through a few acquisitions, but my first merger won't be something I'll forget too quickly.
In less than six weeks, I interviewed for my role, finalised an epic combined marketing team, did a full rebrand in-house, and launched a new website (meandu.com if you want a squiz!) 😅
My whole team, past and present, went above and beyond to deliver this lightning-speed rebrand, but I want to send special love to Miles Wilson (the most creative person I've ever worked with), Shelley Hughes (the militaristic do-everything superstar), and Anaïs LESAGE (the OG Mr Yum design queen who makes everything beautiful).
Sad I won't be wearing my Mr Yum "scan for di** pics" t-shirt to pick my son up from school anymore, but I'm pumped for 2024! 🚀
In between all the promises to get me more inbound leads and a larger penis, I was recently asked to be a judge in the inaugural MARKies Awards, presented by MARKETING-INTERACTIVE.
"Joining a panel of industry luminaries to celebrate brilliance in Australian marketing, I'm honoured to champion the exceptional creativity, innovation, and effectiveness showcased by our marketing community."
That's copy and paste from their email, but it's true. The attached graphic was also supplied, I promise.
Submit your entries here: https://lnkd.in/dd6RrMUa
I'm genuinely really pumped to see the nominations! #MARKiesInaugural #MarketingExcellence #CanYouSayPenisOnLinkedIn
