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Bradlaugh Robinson
Sr Manager - eCommerce at Salesforce
Professional Background
Bradlaugh Robinson is a dedicated and results-driven professional with extensive experience in finance and eCommerce. Over the years, he has carved out a niche for himself in various high-impact roles across leading technology and consumer companies. Starting his career at Procter & Gamble, Bradlaugh honed his finance skills in several managerial capacities, focusing on profit and loss management, retail strategy, forecasting, and audit processes. His rigorous analytical skills positioned him well for future endeavors and allowed him to contribute significantly to the companies he worked for.
He then transitioned to Google, where he took on the role of Global Finance Manager in Consumer Marketing. This position enabled him to blend his finance acumen with marketing strategies, driving impactful results for one of the largest tech companies in the world. After his successful tenure at Google, Bradlaugh moved to Tableau Software, where he embraced the dual roles of Senior Manager in Finance as well as Marketing eCommerce. His dual expertise in both sectors greatly benefited Tableau during a period of expansion and innovation.
Currently, he serves as the Senior Manager of eCommerce at Salesforce, where he continues to leverage his comprehensive background in finance and marketing to create strategic online sales initiatives that resonate with customers globally. Bradlaugh's ability to keep pace with the fast-evolving eCommerce landscape, while also developing innovative solutions, has made him a key player in Salesforce’s strategic goals.
Education and Achievements
Bradlaugh Robinson studied at the prestigious University of Virginia, where he earned his Bachelor of Commerce with a focus on Finance and Marketing. His education provided him with a strong foundation in business principles and analytical thinking, which he would utilize throughout his career.
During his academic journey, he not only engaged with fundamental theories of finance and marketing but also involved himself in various projects and activities that enhanced his leadership and teamwork capabilities. After completing his degree, he was equipped not only with theoretical knowledge but also practical insights that would serve him well in his professional career.
Bradlaugh’s capabilities and versatility in finance and marketing have not gone unnoticed; he has achieved various milestones throughout his career. Notably, his contributions led to significant advancements in eCommerce strategy at Tableau, helping to streamline online processes and enhance customer experiences. His collaborative mindset and commitment to achieving excellence have made him a valued team member at every organization he's been a part of.
Additional Contributions
In addition to his corporate roles, Bradlaugh also co-founded UVa Loft Sales, a venture that demonstrates his innovative spirit and entrepreneurial mindset. This experience not only showcased his ability to identify market opportunities but also his knack for collaboration and leadership in initiating new ideas. His ability to foster relationships and leverage connections from his time at the University of Virginia continues to serve him well in both business and personal endeavors.
In conclusion, Bradlaugh Robinson is a seasoned professional with a wealth of experience in finance, marketing, and eCommerce. His career reflects a commitment to excellence and innovation, and he now holds a prominent position at Salesforce where he harnesses the power of technology to increase business effectiveness. With a history of stellar performance and a dynamic approach to problem-solving, Bradlaugh is well-respected among his peers and a valuable asset to his organization.
Highlights
🔒Too many companies are hiding pricing and purchasing behind "Contact Sales" forms, including some that sell software to help companies sell 😕⁉️
In this era in which customers / prospects (PEOPLE) expect to buy appliances, cars, and even houses online, it means these companies are shooting themselves in the EBITDA. 🤦
If you think only your sellers can sell your products, here are some thoughts:
💰 Many buyers (remember, people) want to avoid sellers if at all possible and do research themselves. It's now easier than ever.
💲 Some buyers have already used your product and simply need pricing to secure purchase approvals. Why stop them?
💸 Others have ALL the information they need and want to buy...RIGHT NOW.
😡 Small friction points (even one extra form field) can drop conversion and sales significantly (>10%), even for high intent customers.
🌎 This is also the best way to easily scale your business globally. Why not?
Don't live in the past 🐌 - meet customers where they are and reap the benefits. 🚀
My new company is up and ready to help with many of these problems as companies digitize their selling motions. DM me if you'd like to talk more and happy "Almost Friday!" 💬
