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Bree Taylor
Strategic Communications Consultant
Professional Background
Bree Taylor is a highly skilled communications specialist with over a decade of experience in a multitude of communications disciplines. Her impressive expertise spans areas such as media relations, advertising, internal communications, corporate communications, sponsorship management, issues and crisis communications, event management, digital media, and brand management. Bree has successfully managed high-pressure communications portfolios, demonstrating her ability to maintain positive relationships with key stakeholders while providing strategic advice to senior management and government representatives.
Throughout her career, Bree has effectively led communications efforts for various campaigns, collaborating seamlessly with agencies, team members, and a wide range of government advisers. Her strong background in media interaction and crisis management has equipped her with the tools necessary to navigate challenging situations while preserving the integrity and reputation of the organizations she has represented. Bree has thrived in environments that demand quick thinking and adaptability, showcasing her leadership capability in guiding communications teams through complex projects.
Education and Achievements
Bree began her educational journey at The Geelong College, where she completed her VCE. She subsequently pursued higher education at RMIT University, graduating with a BA in Public Relations with Distinction, specializing in Media and Communications. Bree's educational background has laid a robust foundation for her professional endeavors in the communications field.
Her extensive experience encompasses significant roles in various reputable organizations including VicRoads, where she served as both a Marketing and Communications Adviser as well as a Media and Communications Adviser. These positions allowed Bree to develop a deep understanding of public sector communications, enabling her to craft messages that resonate with diverse audiences while advancing organizational goals.
In addition to her time at VicRoads, Bree has held prestigious roles as an Associate at Burson-Marsteller and as a Consultant at Inside Public Relations. She also contributed her expertise as a Publicity Adviser at The Australian Ballet, where she played a crucial role in shaping the organization’s public image and promoting its artistic endeavors. Bree's work across these various capacities has not only enriched her skills but also broadened her network across different sectors, enhancing her ability to manage communications effectively.
Notable Achievements
Bree's career is marked by numerous notable achievements in the realm of strategic communications. Her adeptness in managing media relations has resulted in successful campaigns that have increased visibility and engagement for her clients. Bree’s talent for crafting compelling narratives has been instrumental in generating positive media coverage and building lasting relationships with journalists and influencers.
In her role at VicRoads, Bree was pivotal in leading communications during critical projects that required a nuanced approach to stakeholder engagement. Her focus on collaboration and understanding of public sentiment allowed her to develop communications strategies that were not only effective but also highly respected among stakeholders.
Bree's experience in crisis communications is particularly commendable; she has navigated complex situations where the stakes were high, maintaining calm and clarity in her communications. Her ability to think on her feet and address issues head-on has earned her the respect of peers and senior management alike.
Whether working independently as a Strategic Communications Consultant or as part of a larger organization, Bree Taylor consistently demonstrates her commitment to excellence in communication. Her passion for connecting with audiences, managing public perceptions, and driving organizational goals through effective communication strategies makes her a valuable asset in the communications industry.
