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Brent Hodgson

Helping Your Marketing and Team Thrive in a Digital Age

Brent Hodgson is a Marketing Strategist based in Camberwell, Victoria, Australia, who has been running his own consultancy, BrentHodgson.com, since November 2006.1 He specializes in helping businesses optimize their marketing strategies to achieve significant growth and improved sales performance.1

Key aspects of Brent Hodgson's professional profile include:

  1. Current role: Digital Futures Hub Manager at Deakin University (since January 2022), where he connects business owners with world-leading business and technology programs.1

  2. Expertise:

    • Marketing optimization
    • Data analysis for improving sales
    • Customer psychology insights
    • Conversion rate optimization
    • Google Analytics
  3. Approach: Hodgson focuses on identifying the 20% of marketing efforts that drive 80% of sales, advocating for small adjustments that can lead to significant results.1

  4. Track record: In 2017, his typical client saw a 115.35% increase in sales over 2.5 months.1

  5. Target clients: Hodgson works with high-performance e-commerce businesses generating $2-10m per year in revenues, as well as leading experts or thought leaders generating $1-5m in personal brand revenue.13

  6. Education: Bachelor of Business in Entrepreneurship from RMIT University (2002-2005).1

  7. Additional roles: Guest Lecturer at Deakin University since January 2020, contributing to the Deakin Business Consulting Clinic.1

Hodgson is also an author, having written books such as "Unassailable: Tiny Tweaks that Create an Unbeatable Advantage in your Marketing" and "Beyond The Booth".2

Highlights

Apr 22 · systemhub.com
EP 06: System to Systemise Creative Work with Brent Hodgson
EP 06: System to Systemise Creative Work with Brent Hodgson
Brent Hodgson - Lead Your Industry
Mar 1 · brenthodgson.com
General 2 - Brent Hodgson

Related Questions

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Brent Hodgson
Brent Hodgson, photo 1
Brent Hodgson, photo 2
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Location

Camberwell, Victoria, Australia