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Brett Barash
Head of Brand and Creative
Brett Barash is a marketing professional currently serving as the Head of Brand and Creative at Informatica.16 He is based in the San Francisco Bay Area and has extensive experience in brand strategy, product marketing, and digital marketing.1
Career Highlights
Current Role:: At Informatica, Brett leads the Brand and Creative team, where he focuses on storytelling, brand strategy, and developing big, bold ideas.14 He is actively involved in hiring for his team, recently seeking a Senior Brand Manager to join his department.5
Previous Experience::
- Prior to Informatica, Brett worked at Intel for approximately 5 years, leaving the company in August 2021.7
- He has experience in agency life before transitioning to in-house roles at technology companies.7
Skills and Expertise
Brett describes himself as a:
- Storyteller
- Brand strategist
- Big bold idea developer
- Product marketer
- Digital native1
Professional Interests
Brett shows a keen interest in:
- Artificial Intelligence (AI) and its implications for data management68
- Partner marketing, as evidenced by his sharing of job opportunities in this field3
- Operational Business Intelligence (BI)2
Brett Barash is an active LinkedIn user, frequently sharing insights about the data management industry, job opportunities at Informatica, and developments in AI and machine learning technologies. His posts reflect his expertise in brand management and his role in positioning Informatica as a leader in the data management and AI readiness space.68
Highlights
If you don't have trusted or quality data, "AI can do really sketchy things". Today Informatica is bringing you four new hilarious, relatable creative spots designed to make you laugh while showing why your company's data needs to be ready for AI. Also a reminder that B2B doesn't have to be boring.
Thanks to the team who brought killer insights, brilliant writing, awesome production, managing the project and delivering. Enjoy. Jim Kruger Meghan Terrell Matthew Day Kevin McCarthy Greg Fischer Lee Mincy Laura Bentley Lee Einhorn Therese Vreeland ROUGH HOUSE • San Francisco fred&ted Media Matters Worldwide #Informatica #GetAIReady
Today Lee Mincy and I had an incredible walk through San Francisco, where we got to see our Informatica brand message come to life. If you're in town for the Snowflake or Databricks Summit, you can't miss us. #EverybodysReadyForAIExceptYourData #Informatica #GetAIReady
