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Brian Ashbaugh

Head of User Research

Brian Ashbaugh is a seasoned professional with over 10 years of experience in user research, insights, growth strategy, and analytics, specializing in measuring UX and business impact across high volume consumer product spaces like media, entertainment, games, and search engines.

His core strengths lie in demand-side research, product and growth strategy, leadership, coaching and mentorship, UX measurement frameworks, usability engineering, survey methodology, statistics, eye tracking, remote user testing, benchmark testing, A/B testing, participatory design, storyboarding, interviews, card sorting, and rapid iterative testing evaluations.

Brian pursued a Bachelor's degree in Computer Science at Augsburg College and a Master of Information Technology in Human Computer Interaction, Web Application Development, and Computer Security at Rochester Institute of Technology.

Throughout his career, Brian has held various significant positions such as Head of User Research at NETGEAR, former Head of User Research at Arlo Technologies, Inc., former Director of User Experience Research at Samsung Electronics America, former Sr. Lead User Researcher at Citrix, former Manager of User Experience Research at Roku, former Sr. User Researcher at Roku, former User Research & Program Management at Zynga, former Co-Founder & Technical Lead at SavetheVikes.org, former User Research Consultant at Fox Interactive (IGN), former User Experience Design Researcher at Yahoo!, and various other roles in organizations like UniteU Technologies, Thomson, SPNSCC, and KARE11.

Brian Ashbaugh
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Location

Mountain View, California, United States