Sign In

Brian Bolten

Co-Founder @ CourseIQ, The Connected Course for Golf Venues | Golf Course Management; 30-year sports marketing veteran

Brian Bolten is a seasoned omnichannel and integrated marketing expert who has spent several years building brands and driving acquisition, retention, and loyalty. He specializes in developing customer-centric solutions to leverage marketing investments and assets, with a deeper level of expertise in digital and sponsorship/experiential marketing. Brian has worked in various industries such as healthcare, retail, CPG, financial services, telecommunications, professional services, and DTC/internet.

Brian's educational background includes studying at Jesuit High School and obtaining a BS in Economics with an individualized concentration in Sports Management from the University of Pennsylvania – The Wharton School. He also pursued an MBA in Marketing from Duke University – The Fuqua School of Business.

Throughout his career, Brian has held key leadership positions in several organizations, including Retirement Specialist at ValuTeachers, Inc., Vice President, Experiential & Partnerships at SmileDirectClub, Vice President, Endeavor Global Marketing at Endeavor, Head of Strategy, Marketing Solutions & Co-Lead, The Shop at eBay Enterprise, Vice President, Business Leadership at Momentum Worldwide, Vice President, Strategy & Planning at Victory Junction, Group Director at Octagon, Director at Team Epic, Director of Marketing at Karl Strauss Brewing Company, MBA Intern, Tostitos at Frito Lay, General Manager, Metro Atlantic Athletic Conference at IMG, Director of Marketing at The Gazelle Group, and Marketing Intern at Philadelphia Eagles.

Brian holds dual citizenship with Ireland and the US, which makes him eligible to work in both the EU and the USA. He is passionate about marketing strategy, omnichannel marketing, digital strategy, brand planning, consumer insight, and sales. He has a reputation for excellent team management, account management, budget management, measurement & evaluation, sponsorship planning, and negotiation.

Highlights

Aug 5 · linkedin

What a Monday.

After three years of favorable conditions boosting the golf industry, it's time for a step back, much like other areas of discretionary spending. The short-term focus on revenue through higher prices, without significant enhancements to the customer experience, may now have consequences. CourseIQ helps streamline operations, boost efficiency, enhance the customer experience, and allows General Managers to better serve patrons and members.

Let us help you ASAP.

#golf #golfbusiness #golftech #golftechnology #saas

Jul 23 · linkedin

In the most recent issue of Golf Business, a survey revealed that 12% of golfers do not feel welcome at clubs or courses, and another 32% find it difficult to make friends at the venue. The Connected Course from CourseIQ connects all existing platforms at a golf venue, bringing all operational silos into one comprehensive view for the General Manager. This integration allows for significant time savings. This time savings can be used to build relationships with the patrons, resulting in incremental lift and customer loyalty.

We'd love to demo our solution to any venue interested in learning more.

#golf #golfbusiness #golftech #golftechnology

Related Questions

What is Brian Bolten's role at Array Sports + Entertainment?
How did Brian Bolten transition from StitchDX to Array Sports + Entertainment?
What is The Connected Course(TM) that Brian Bolten co-founded?
What are Brian Bolten's key achievements in sports marketing?
How does CourseIQ benefit golf course management?
Brian Bolten
Brian Bolten, photo 1
Brian Bolten, photo 2
Add to my network

Location

Fort Lauderdale, Florida, United States