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Brian Petracca

Sales, Strategy & Operations Professional

Brian Petracca is the Director of Growth at Cohley, a prominent content platform for brands, where he manages daily operations covering sales, human resources, finance, and legal aspects.

With a robust five-year tenure at Cohley, Brian has held various roles such as business development, account management, and People Operations Manager, contributing significantly to the company's revenue growth, customer expansion, and team scaling.

Brian Petracca excels in using tools like LinkedIn Sales Navigator and leveraging skills in new business development and human resources to drive the company's success.

Passionate about fostering a positive work environment, Brian focuses on empowering colleagues to excel, collaborating with diverse teams, and devising innovative solutions to operational hurdles while supporting Cohley's vision of revolutionizing content creation for brands.

Brian Petracca's educational background includes a Bachelor of Arts in History from Villanova University, complemented by his professional journey through various roles at Vendelux, Marsh, Titan Tea, Maverik Lacrosse LLC, Michael Kors, and his tenure at Cohley.

Driven by a mission to contribute to excellence, diversity, and innovation, Brian Petracca remains dedicated to supporting Cohley's vision and enhancing its operational efficiency.

His areas of expertise include LinkedIn Sales Navigator, business development, human resources, revenue growth, customer base expansion, team management, and fostering a culture of excellence and innovation.

Highlights

Dec 6 · linkedin

Had so much fun with Vira Sadlak recording an episode of her and Flowium's podcast, Email Einstein!

We covered topics from how Cohley got its start in UGC to our newest Klaviyo Integration and the value Cohley can bring our customers.

Thank you to Vira and the Flowium team for having me, I hope everyone gives it a listen here:

Nov 16 · linkedin

After launching less than a month ago, the team at Shopify has already selected Cohley's Klaviyo integration as a featured app in the Shopify App Store (https://lnkd.in/eTKDg6_T)!

Incredibly excited about the product our team built and the value so many of our clients are already seeing! Go check it out and download it now to start optimizing your browse & cart abandonment email flows!

Cohley

Brian Petracca
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Location

New York, New York, United States