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Brianne Osowski
Founder at Tailorie | Paving a new path in customer acquisition for emerging consumer brands and providing equal value to consumers along the way.
Brianne Osowski is the Founder and CEO of Tailorie, a value-led marketing platform she established in August 2019.2 With over a decade of experience in the retail industry, Brianne has dedicated herself to reimagining the traditional marketing paradigm and fostering authentic connections between consumers and brands.2
Background and Experience
Before founding Tailorie, Brianne owned CURIOUS Boutiques from January 2014 to 2023, where she gained valuable insights into the retail industry.2 Her experience living in New York City, where she enjoyed exploring unique shops, sparked her curiosity about the stories behind products and brands.1
Education
Brianne's educational background includes:
- A Master of Business Administration (MBA) from the University of North Dakota
- A Bachelor of Arts in International Relations and Affairs from SUNY New Paltz
- Studies in Fashion Merchandising at the Fashion Institute of Technology
- Economics studies at Universidad Carlos III de Madrid2
Vision for Tailorie
Tailorie was conceived with the belief that discovery should be personalized, putting the individual at the center of the experience.1 The platform aims to create a tailored shopping experience for each customer, taking into account their preferences, tastes, and values.1 Brianne's goal is to help consumers find brands and products that align with what matters most to them, while also providing a platform for emerging brands to become more discoverable.12
Philosophy and Approach
Brianne's philosophy is centered on value-led marketing.2 She believes that marketing should foster connections, catalyze relationships, and facilitate a memorable value exchange between consumers and brands.2 Through Tailorie, she strives to demonstrate the value of giving without expectation, creating a community where honest reviews, genuine connections, and product discovery coexist.2
Brianne Osowski's LinkedIn profile reflects her commitment to revolutionizing the marketing and retail landscapes, as she continues to lead Tailorie in its mission to redefine the consumer-brand relationship in the digital age.2
Highlights
Growing up, the soundtrack of my childhood was the crackle of the airport radio, signaling the safe return of loved ones from the skies. My family has deep roots in agricultural aviation, with my father, grandfather, and later my brother, Tylor, all taking to the skies to care for our farming communities.
In honor of Tylor's passion for flying and commitment to his work, we've established the Tylor Johnson Legacy Foundation. Our mission is clear: to transform the approach to agricultural aviation safety, ensuring every flight ends with the reassuring words, "I'm on the way in," rather than the haunting silence that marked Tylor's final journey.
Learn more about our foundation and how you can support here: https://lnkd.in/gn8WvU-G
#AviationSafety #AgriculturalAviation #SaferSkies
🔊 Sometimes, it's best to let the data do the talking.
#ConsumerInsights #VentureCapital #DataDriven #StartupLife #HybridModels
