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Brion Hickey
Growth at PlateIQ
Professional Background
Brion Hickey is a dynamic champion for growth in the realm of digital marketing and eCommerce, widely recognized for his proactive approach and results-driven mindset. His extensive career includes collaborating with over 120 companies around the globe, where he has specialized in enhancing crucial growth metrics such as leads, bookings, conversion rates, and customer engagement. Brion's get-it-done attitude has been integral to the success of diverse teams, enabling them to focus on achieving significant objectives across various platforms, including desktop, mobile web, native applications, and in multiple localized markets.
Throughout his career, Brion has held pivotal roles at several major organizations, where he honed his skills in growth strategies, product management, and optimization. Some of his prominent positions include serving as the Growth Lead at Plate IQ and as the Senior Director of Growth at Human Interest. His aptitude for building and leading high-performing, metric-driven teams has made him a sought-after figure in the industry, capable of nurturing organizations into leaders of hyper-growth.
Brion’s collaborative spirit shines through as he successfully leads cross-functional teams comprising product managers, engineers, sales personnel, and designers, all working in harmony to stimulate phenomenal growth. His expertise is not limited to just one sector; he has effectively driven growth across various industries, demonstrating versatility and a keen understanding of what it takes to thrive in competitive markets.
Education and Achievements
Brion began his educational journey at Columbia College Chicago, where he studied Interactive Multimedia and Design Theory. This foundation in design and technology has well-equipped him with the knowledge and skills necessary to influence the digital landscape significantly. His creative approach to digital strategies has been crucial in facilitating successful marketing campaigns that resonate with target audiences while attaining substantial performance metrics.
Over the years, Brion has been involved in multiple high-profile speaking engagements at renowned events. He has shared insights at notable conferences, including the 2017 Amplitude Product Analytics Summit in San Francisco, the Sirius Decisions Summit in Las Vegas, and the eCommerce Innovation Summit in Seattle. These speaking opportunities have allowed him to showcase his expertise in growth strategies and optimization tactics, further establishing him as a thought leader in the field.
Notable Speaking Engagements
Brion has participated in various influential speaking events, including:
- Amplitude - Product Analytics Summit 2017, San Francisco
- Sirius Decisions Summit - Experimental Frameworks for Triple Digit Growth 2017, Las Vegas
- Mixpanel 2017 Kick-off, San Francisco
- Optimizely 2017 Kick-off, San Francisco
- eCommerce Innovation Summit - Epic Wins From Frequent A/B Testing, Seattle
- Optimizely Opticon - Learning From Your 1st Failures, San Francisco
- IRCE - Accurate Big Data, Chicago
- Click Summit - The Year’s Best Optimization Strategies, Raleigh
- IRCE - Online Retail Optimization, London
- Cyber Agent - Landing Page Optimization, Tokyo
Through these platforms, Brion has effectively conveyed practical strategies for businesses aiming to enhance their growth metrics and embrace innovative opportunities in their respective fields.
Achievements
In addition to his extensive hands-on experience, Brion's diverse career trajectory has included influential roles such as:
- VP Product at Constellation Labs: Focused on optimizing product strategies and driving user engagement through innovative solutions.
- Growth Strategist at Cisco: Where he leveraged his expertise in technology to influence growth initiatives across various products and divisions.
- Director of Ecommerce and Startup Advisor at TripAdvisor: Leading innovative strategies that enhanced the user experience and increased conversion rates.
- Global Director of eCommerce, Analytics & Optimization at Mindjet: Here, he crafted comprehensive analytics strategies that enabled higher engagement and retention rates across platforms.
Brion's expertise as a Global Optimization Strategist at Symantec and as the International Director of Strategy for the EMEA & APAC regions at Omniture has further reinforced his standing as a strategic leader capable of boosting business performance on an international scale.
Conclusion
Brion Hickey's career is a remarkable testament to the power of strategic growth, innovative marketing, and cross-functional collaboration. Renowned for his ability to transform teams into catalysts of hyper-growth, Brion has established himself as a leading figure in the industry. His relentless pursuit of excellence and dedication to helping organizations achieve their objectives make him a valuable asset and a respected influencer in the spheres of product analytics, eCommerce, and growth strategies.
