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Brittany Adams
Product & Research - Formerly at Audi & Expedia Group
Professional Background
Brittany Adams is a highly accomplished professional with over eight years of experience building resilient, compassionate teams and developing successful products across various industries. Based in Austin, TX, she has recently contributed her expertise to Everlywell and Silvercar, Audi's digital mobility hub. Prior to her time in Austin, Brittany honed her skills in San Francisco while working with Hotwire, Inc. and the Expedia Group, two giants in the tech and travel sectors.
Throughout her career, Brittany has demonstrated a robust ability to lead and inspire teams while championing meaningful product development. Her journey began with a focus on organizing culture-building events and facilitating community service initiatives during her tenure at Hotwire.com. This early experience highlighted her passion for creating engaging workplace cultures and emphasized her dedication to serving both her colleagues and the broader community.
During the COVID-19 pandemic, Brittany made the deliberate decision to step back from her role as a product manager for two scrum teams. Instead, she turned her focus toward freelance UX research services, a decision that speaks volumes about her adaptability and commitment to continuous learning. By working closely with users and employing deep empathy, she has excelled in crafting products that truly resonate with target audiences. This love for research and product goes hand-in-hand, forming the backbone of Brittany's professional ethos.
Brittany's leadership has also led to remarkable achievements, including the successful launch of products that generated over $15 million in revenue gains, opened up seven new markets, and enhanced the Net Promoter Score (NPS) by an impressive 32 points within just three years. She has a unique talent for collaborating across diverse roles—engaging with C-suite executives, designers, developers, and customer success managers to build successful and innovative solutions.
Education and Achievements
Brittany's educational background is rich and diverse, providing her with a well-rounded foundation that supports her dynamic career. She holds a Bachelor of Arts (B.A.) degree in History of Art and Visual Culture from the University of California, Santa Cruz. This academic investment in art and visual culture has no doubt influenced her perspective on UX research and product design.
Furthering her education, Brittany studied Cultural Anthropology at the Università di Bologna, which reinforced her appreciation for the nuances of human behavior and cultures—insights that are especially valuable in her roles focused on user experience. She has also pursued specialized studies at The Wharton School, completing courses in Quantitative Modeling Fundamentals and Financial Technology (FinTech). This dual focus on qualitative and quantitative skills uniquely positions her to navigate the intricate challenges of product management within finance-oriented organizations.
Brittany's commitment to developing her expertise in UX research is exemplified by her completion of a course in UX Research & Strategy at Designlab, showing her determination to stay at the forefront of industry trends and research methodologies. With this strong educational background, she possesses the expertise to lead innovative product teams effectively.
Professional Experience
Throughout her career, Brittany has held various roles that reflect her deep expertise in product management. As the current FVP - Product Manager for Consumer Online Banking at Valley Bank, she continues to elevate customer experiences and drive revenue growth through innovative product strategies. Her previous positions include Product Manager at Everlywell, where she focused on delivering user-centered health solutions, and Silvercar by Audi, where she played a vital role in enhancing digital mobility solutions.
Additionally, Brittany's role as Product Manager for the Partner Experience at Expedia Group demonstrates her capabilities in managing complex partnerships and driving product enhancements that benefit both the company and its users. Her earlier experience as a Content Manager and Executive Assistant within the Expedia Group showcases her flexibility and comprehensive understanding of the internal workings of a large corporation. Brittany is adept at collaborating with different departments and stakeholders, ensuring a seamless flow of communication and innovation across teams.
Achievements
Brittany Adams has been instrumental in launching viable products and achieving substantial milestones throughout her career. The remarkable success she has accomplished—gaining over $15 million in revenue, unlocking seven new markets, and increasing NPS by over 30 points—reflects her commitment to excellence and strategic thinking in product management. This level of engagement demonstrates her ability to influence positive results both for the business and the customers it serves.
Beyond her corporate achievements, Brittany is passionate about nurturing the next generation of professionals. Through her writing on Medium (@BrittanyAdams) and Instagram (@SpoonfulOfSpirit), she shares insights and conducting research aimed at empowering young professionals. Her commitment to honest and vulnerable communication is not only commendable but also essential in today's increasingly complex professional landscape. Brittany's dedication to fostering strong interpersonal relationships and encouraging open dialogue is pivotal in nurturing resilient, empathetic teams.
In summary, Brittany Adams is a dynamic product management professional with an impressive history of developing successful products and creating impactful teams. With her wealth of experience, educational background, and commitment to fostering empathy, Brittany is well-equipped to inspire others and lead projects that make a remarkable difference in the lives of users and teams alike. Whether through product launches, team development, or thought leadership in UX research, Brittany continues to forge paths that expand the possibilities for her colleagues and the industries she serves.
