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Dan Brough
Head of US Agency Partnerships at TikTok
Dan Brough is an experienced digital media executive with a diverse background in agency partnerships and business development. He served as the Head of US Agency Partnerships at TikTok from July 2020 to June 2022.3 In this role, he was responsible for leading TikTok's relationships with advertising agencies in the United States, helping to drive the platform's growth to reach 1 billion users.1
Career Highlights
TikTok and Beyond: During his time at TikTok, Brough described the platform as "the next generation entertainment platform, really reinventing how people and brands connect".2 He played a crucial role in establishing TikTok as a powerful tool for brands and agencies to engage with consumers.
Previous Roles: Before joining TikTok, Brough held several notable positions:
- Global Head of Agency Partnerships at Epic Games (June 2022 - Present)3
- Head of Agency Development at Waze (May 2015 - July 2020)3
- Senior Agency Lead at Google (August 2011 - May 2015)3
- Senior Vice President, Search Director at Draftfcb (July 2006 - August 2011)3
Early Career: Brough was a founding member of Reprise Media, a search and social media marketing firm, where he served as Director of Operations and Client Services from December 2002 to June 2006.3
Expertise and Impact
With over 20 years of experience in the digital media space, Brough has consistently been at the forefront of digital advertising innovations. His expertise spans across search engine marketing, social media, and emerging platforms like TikTok and the gaming metaverse.1
Brough's career has been marked by his ability to build and lead teams that connect technology platforms with creative advertising agencies. His work has been instrumental in helping brands leverage new digital channels to reach and engage consumers effectively.12
Current Role
As of the most recent information available, Dan Brough is now the General Manager of Agencies at Fetch, a leading consumer-engagement platform and rewards app. In this role, he is responsible for connecting Fetch with agency leaders servicing top CPG, restaurant, and retail brands.1
