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Bruce McGinn

Head of Legal and General Counsel at Pierce Group AB (publ)

Bruce McGinn is currently the Head of Legal and General Counsel at Pierce Group - Riders in Ecommerce, based in the Greater Stockholm Metropolitan Area.1 He has a background in law, having earned a First Class Honours LLB (2-year Advanced Standing) and winning the Draper's Company Undergraduate Prize twice in 2002/2003, as well as the Roy Goode prize for academic achievement.1

Prior to his current role, Bruce had some notable career transitions:

  1. In December 2020, he announced that he would be joining Brighter AB as Head of Legal starting January 2021.2 Brighter AB is a company listed on the Stockholm stock exchange.

  2. He has also held positions such as Sales Manager, where he focused on recruiting and team building, particularly in the Federal Market.3

Bruce's LinkedIn profile (username: brucemcginn) suggests that he has experience in various aspects of law and business, with a particular focus on in-house legal roles in the e-commerce sector.12 His current position at Pierce Group - Riders in Ecommerce likely involves overseeing legal matters for an online retail company specializing in motorcycle gear and accessories.

Highlights

Mar 28 · linkedin

Turns out motorcycle jackets can be pretty good for winter cycling too! https://lnkd.in/d4MVJcJy I wasn’t forced to test out the elbow and shoulder padding, but it was rather reassuring!

#xlmoto #24mx #wintercycling

Feb 24 · linkedin

My friends and family all know about my love of life on two wheels, especially road biking and MTB. (“Two wheels good!”) With this in mind, I’m super happy to announce that I’ll be joining Pierce Group (https://lnkd.in/djjaFaWk) as Head of Legal and General Counsel. Pierce operates the leading European e-commerce retail brands 24MX and XLMoto within the Offroad (motocross and enduro) and Onroad segments (street motorcycles). Pierce is listed on the NASDAQ Small Cap Stockholm.

I’ll be starting next week.  Many thanks to my predecessor Nicolas Norlin, who’s heading off to new challenges.

Related Questions

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Bruce McGinn
Bruce McGinn, photo 1
Bruce McGinn, photo 2
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Location

Greater Stockholm Metropolitan Area