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Bruno Waked
McKinsey - Kellogg MBA - Social Impact
Professional Background
Bruno Waked is a distinguished professional whose career spans various influential roles in management consulting, social impact, and non-profit sectors. Currently serving as an Associate at McKinsey & Company, Bruno leverages his robust background in engineering and business management to drive impactful solutions for clients. His journey has been marked by a commitment to excellence and a passion for shaping strategies that promote both organizational growth and community development.
Bruno's initial professional experience at McKinsey began as a Business Analyst, where he honed his analytical skills and provided valuable insights on projects across diverse industries. He quickly advanced to Senior Delivery Analyst at the Africa Delivery Hub, contributing to substantial projects that addressed complex challenges on the continent.
In addition to his primary role at McKinsey, Bruno has dedicated time to various fellowships and leadership opportunities aimed at societal betterment. His involvement as a Farber Summer Fellow at both REDF and New Moms demonstrates his commitment to social enterprise and the empowerment of underserved communities. Furthermore, his engagements as a Kellogg Board Fellow at institutions such as Roycemore School and Learning Bridge Early Education Center highlight his leadership abilities and dedication to improving educational outcomes for young learners.
Throughout his career, Bruno has also contributed his expertise to organizations like TechnoServe and Generation - You Employed, where he played a vital role in shaping initiatives designed to enhance economic opportunities in various regions. His extensive experience in business development, strategic consulting, and non-profit management positions him as a well-rounded leader capable of navigating complex environments and driving results.
Education and Achievements
Bruno Waked's educational background is as impressive as his professional achievements. He began his academic journey by completing the International Baccalaureate (IB) Diploma at The British School of Rio de Janeiro, laying a strong foundation in critical thinking and global awareness. Following this, he enriched his language skills by studying French at Alliance Française, achieving a DELF B2 certification.
To further bolster his expertise in business strategy and consulting, Bruno attended a Summer Course at the prestigious Imperial College London, an experience that enriched his understanding of business dynamics in a global context. He then pursued a Bachelor of Engineering (BE) degree in Industrial Engineering at the Pontifícia Universidade Católica do Rio de Janeiro, where he garnered a blend of technical knowledge and managerial insight.
Bruno's academic pursuits culminated in obtaining a Master of Business Administration (MBA) at the renowned Northwestern University - Kellogg School of Management. His time at Kellogg not only refined his strategic and leadership skills but also connected him with a network of influential peers and mentors across the business landscape.
In recognition of his achievements, Bruno has been involved in various leadership roles, including serving as President and CFO of Empresa Júnior PUC-Rio, where he demonstrated his capacity for leading teams and managing projects effectively. Additionally, his role as an Organizer for TEDxPUC-Rio allowed him to showcase his commitment to fostering discussions on ideas that matter, further exemplifying his dynamic approach to leadership and community engagement.
Achievements
Bruno Waked has garnered an impressive array of achievements throughout his academic and professional career. His time at McKinsey & Company is marked by notable projects that have significantly influenced client strategies in driving growth and efficiency. As a Senior Delivery Analyst, his impact extended to various geographies, especially in Africa, where his insights contributed to transformative solutions tailored to regional needs.
His dedication to social impact is evidenced by his fellowships with REDF and New Moms, where he worked on initiatives that empower individuals and families through sustainable practices and community support. His participation in these organizations not only showcases his commitment to service but also underscores his belief in the potential of social enterprises to effect meaningful change.
Bruno's leadership roles on the boards of educational institutions reflect his advocacy for accessible and quality education. His tenure as a Kellogg Board Fellow allowed him to influence policies and strategies aimed at enhancing educational experiences for students, demonstrating his ability to engage with complex systems and enact thoughtful change.
Moreover, Bruno’s involvement as a Generation Kenya Fellow speaks to his dedication to workforce development and his belief in the transformative power of education and employment. His contributions to this initiative focused on equipping individuals with the skills necessary for success in the job market, further underscoring his commitment to impactful service.
In summary, Bruno Waked stands out as a multifaceted professional, blending his technical expertise, strategic insight, and passion for social impact. From his solid educational foundation to his diverse professional endeavors, Bruno continues to make significant strides in both the corporate and non-profit sectors, reflecting his commitment to driving positive change in the world.
Achievements
- Extensive experience in management consulting at McKinsey & Company
- Successful fellowships with various organizations focused on social impact
- Leadership roles in educational non-profits
- Strong academic background including an MBA from Kellogg
- Commitment to community service and economic development initiatives
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Mesh is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Mesh centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.