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Byron Sierra-Mattos
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Professional Background
Byron Sierra-Mattos is a dynamic professional whose journey into the world of sales began at a crossroads moment. Faced with the choice between accruing more debt through extended college studies or embarking on his first sales opportunity, Byron chose the latter and has never looked back. Today, he boasts a flourishing career in sales alongside several passion projects that reflect his entrepreneurial spirit.
Among his notable business ventures is Baja NearShore Solutions, a company dedicated to assisting U.S.-based startups in scaling their operations through staffing and recruiting top-tier talent across sales, support, and engineering sectors from Mexico and the wider Latin America region. Byron's commitment to providing quality staffing solutions has seen him succeed in an increasingly competitive marketplace.
In addition to his primary business, Byron is also the co-founder of Casa Azul, a property management venture that offers a curated selection of rental properties in Mexico, catering specifically to vacation travelers and business executives. As an Airbnb Superhost, Byron has distinguished himself by providing exceptional hospitality and unique accommodations that enhance the travel experience.
Lastly, Byron indulges his artistic and entrepreneurial inclinations through his shop on Etsy, where he imports artisanal, handmade wool and Panama hats from Oaxaca, Mexico, along with handcrafted leather backpacks from Tlaquepaque, Jalisco. His dedication to promoting Mexican craftsmanship globally has allowed him to connect with customers worldwide, ensuring that these cultural treasures are appreciated far beyond their origins.
Education and Achievements
Byron's educational background is as diverse as his career path. He studied International Business at Hult International Business School, which armed him with the essential skills for navigating the complexities of the global market. He also pursued studies in Civil Engineering and Administration at Universidad Panamericana, enhancing his analytical skills and understanding of management principles. Adding to his multilingual capabilities, Byron deepened his linguistic skills by studying French at Lycée Privé des Feuillants, making him trilingual and allowing him to engage with a broader audience in both business and personal contexts.
Throughout his career, Byron has held significant roles in various esteemed organizations, showcasing his versatile sales expertise. He has been a GTM Sales Consultant at Aligned and a Sales Enablement Consultant at Skaled Consulting, where he helped refine sales strategies for multiple clients. Byron’s trajectory also includes a string of impressive positions at Apollo.io, including Team Lead, Enterprise Account Manager, and Senior Account Executive, where he played a pivotal role in driving sales growth and client satisfaction.
Byron’s experience at SnackNation further solidified his reputation in sales, where he served as a Senior Account Executive, Mid-Market Account Executive, and SMB Account Executive. His diverse responsibilities helped him develop a comprehensive understanding of market demands and customer relations. Byron’s career began at il Morso Coffee Bites as a Contract Sales Executive, leading him to a foundational role at Mike's Bikes as their Sales Lead, followed by managing café operations at Cosmopolitan Catering.
Not only has Byron made significant strides in sales, but he has also demonstrated a commitment to fostering growth and excellence in all his endeavors, earning him accolades and respect from peers and clients alike.
Achievements
- Co-Founder of Baja NearShore Solutions, successfully assisting U.S. startups in scaling their businesses through strategic talent recruitment.
- Co-Founder of Casa Azul, recognized as an Airbnb Superhost for exceptional property management and guest services.
- Established an Etsy shop offering unique artisanal products, contributing to the promotion of Mexican handicrafts on a global scale.
