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Caitlin Reid

Marketing Automation Manager at Shopify

Caitlin Smith is a Marketing Automation Manager at Shopify, with a background in English Literature from McGill University.

With a career spanning roles at top organizations like HelloFresh, Track DDB, Cossette, and RAPP, Caitlin brings a wealth of experience in marketing and account management.

Having served in various positions from Account Coordinator to Marketing Automation Specialist, Caitlin has honed her skills in CRM, account supervision, and marketing automation.

Her academic foundation in English Literature coupled with her practical experience in marketing positions her as a well-rounded professional with a unique perspective in the industry.

Highlights

Aug 13 · linkedin

I’m back at Shopify after an awesome mat leave with my son, and right back into the swing of things hiring for our amazing team!

I’m looking for a Marketing Automation Manager to help us build world class email/marketing automation campaigns that effectively communicate with entrepreneurs around the world, while optimizing and maintaining the experience and engagement of our audiences.

The ideal candidate has a track record of building impactful, data-driven email marketing and automation programs that drive business results. This is a technical role, and you will spend a significant portion of your time writing SQL queries to target audience segments, building shipping emails/automations in our internal email platform using HTML/CSS/Liquid/YAML, and analyzing results to inform optimizations.

Sound like you or someone you know? Let’s chat! 💬

Caitlin Reid
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Location

Toronto, Ontario, Canada