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Caleb Leow

Caleb Leow is the co-founder of Blood, a Singapore-based period care brand focused on creating innovative, body-safe menstrual products. He co-founded the company in 2014 with his spouse, Tan Peck Ying, after identifying a gap in the market for non-pharmaceutical menstrual solutions.123

Key Details

Education & Background

  • Holds a Bachelor of Science (BSc) in Real Estate with a Minor in Technopreneurship from the National University of Singapore (NUS), graduating with highest distinction.1
  • Participated in the NUS Overseas Colleges (NOC) Program, which fueled his entrepreneurial aspirations.2

Career Highlights:

  • Co-Founder at Blood: Led the development of products like MenstruHeat (drug-free cramp relief patches) and the world’s first corn-based sanitary pad, sold in 15+ countries.12
  • Business Development Roles: Prior experience includes positions at Arcsis (Business Development Manager) and Renovell (Business Development Executive).1
  • Military Service: Served in the Singapore Armed Forces (SAF) as a 42SAR BX(40/50) VCOM from 2008–2009.1

Entrepreneurial Vision:

  • Rebranded the company from pslove to Blood to challenge menstrual stigma and promote open conversations about periods.23
  • Advocates for gender-neutral teams, believing diverse perspectives enhance product development.3

Awards & Recognition:

  • Received scholarships from Fission Group and NUS, and earned Dean’s List honors during his studies.1

Caleb’s journey reflects a blend of technical innovation, social impact, and collaborative leadership in the menstrual health space.123

Highlights

Founder's Playbook: Breaking Taboos One Period At A Time - Genesis
Founder's Playbook: Breaking Taboos One Period At A Time - Genesis
Jun 19 · vulcanpost.com
Blood is breaking period stigma and making corn-based pads
Blood is breaking period stigma and making corn-based pads
St Anne's Student Caleb Leow Wins Prestigious New Poets Prize

Related Questions

What inspired Caleb Leow to co-found Blood?
How did Caleb Leow's background in real estate influence his entrepreneurial ventures?
What challenges did Caleb Leow face while developing Blood's products?
How did Caleb Leow and Tan Peck Ying meet and what was their initial collaboration like?
What are some of the innovative products developed by Blood under Caleb Leow's leadership?
Caleb Leow
Caleb Leow, photo 1
Caleb Leow, photo 2
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Location

Singapore